TIACOE Research Seminar: Professor Bernard Yeung

We are thrilled to invite you to the upcoming hybrid session of the Research Seminar Series at the Asia School of Business, featuring Professor Bernard Yeung.

Seminar Title: Digital Transmission of Financial Knowledge: Evidence from Stock Market Investment

Event Details:

🗓 Date: Thursday, 11 September 2025

⏰ Time: 12:30 PM – 1:30 PM

📍Venue: CR-W2-05, Level 2, Asia School of Business

📝 Register now!

Zoom link (Hybrid):

Https://asb-my.zoom.us/j/94482917358?pwd=wj4tb12v1l2SgdYLZ1ueHPvImBwBdA.1

Meeting ID: 944 8291 7358

Passcode: 771087

About the speaker:

Professor Bernard Yeung is an Emeritus Professor of Finance and Strategy at the NUS Business School, where he served as Dean from 2008 to 2019. Previously, he held positions at NYU Stern, the University of Michigan, and the University of Alberta.

A prolific scholar with over 27,000 citations, he has published extensively in leading journals on finance, economics, and strategy. His accolades include Singapore’s Public Administration Silver Medal (2018), the Irwin Outstanding Educator Award (2013), and election as a Fellow of the Academy of International Business.

Professor Yeung has contributed to national policy bodies in Singapore, including the Economic Strategies Committee, the Social Science Research Council, and the MAS Financial Research Council. He currently serves on several advisory boards and as an Independent Non-Executive Director of BOC Aviation Ltd. He holds a BA in Economics and Mathematics from the University of Western Ontario, and an MBA and PhD from the University of Chicago.

Abstract:

This paper examines the impact of a digital platform’s transmission of financial knowledge on users’ stock market participation and investment performance. Leveraging a Chinese platform’s randomly distributed prompts as an instrument to address endogeneity, we demonstrate that access to financial information significantly increases stock investment, enhances portfolio diversification, and improves risk-adjusted returns. Although potential investors’ initial responses to the prompts are very modest, sustained exposure overcomes inertia and leads to considerable engagement. Overall, digitalization has the potential to democratize finance by providing scalable, low-cost financial education that helps individuals make more informed investment decisions

We look forward to your participation in this insightful research seminar.

Host or Publisher Tun Ismail Ali Center of Excellence