The Success of Creative Brief Writing
About this Event
Clearer thinking leads to better creative
What separates a good creative brief from a great one? Clarity.
Join AMA Wichita as Hyperquake's Ryan Bedinghaus (Executive Director of Brand Building) and Megan Krisher (Executive Director of Client Leadership) break down how clearer thinking can lead to stronger strategy and ultimately, better creative.
You’ll learn what makes a successful creative brief, common mistakes to avoid and a proven framework for turning information into insight.
Through real examples, Ryan and Megan will show how to build a strategic, insightful brief that gives creative teams the direction they need to do their best work.
You’ll leave with five simple rules for writing better creative briefs that you can put into practice right away.
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From Cincinnati, Ohio, Hyperquake is a strategy and design agency that helps ambitious brands turn big ideas into meaningful brand experiences. Their work spans strategy, branding, campaigns, and experiences for organizations, including Textron Aviation.
Agenda
🕑: 11:30 AM - 12:00 PM
Lunch
🕑: 12:00 PM - 12:05 PM
Welcome
🕑: 12:05 PM - 12:55 PM
Presentation
🕑: 12:55 PM - 01:00 PM
Thank You
Where is it happening?
Event Location & Nearby Stays:
USD 23.18 to USD 55.20
