“The Soft Life” Pop-Up: An OREO CAKESTERS Brand Experience
Schedule
Fri, 12 Jun, 2026 at 12:00 pm to Sat, 13 Jun, 2026 at 12:00 pm
UTC-04:00Location
Meatpacking District | 22 Little W 12th St | New York, NY
OREO CAKESTERS is inviting fans to experience the softer side of snacking with “The Soft Life” Pop-Up: An OREO CAKESTERS Brand Experience, a free, AMSR packed event. Designed to bring the treat to life through the senses, the free, public pop-up experience lets OREO cookie lovers see, touch and even taste what it means to be truly soft.
Fans will be transported into a new reality with softness found at every turn:
- A soft-baked bakery counter where guests order OREO CAKESTERS-to-go, presented like pastries.
- An interactive giveaway experience featuring numerous OREO CAKESTERS merch items.
- A cloud pillow pit with an overhead mirror for photo opportunities.
- A scent discovery station
- Custom-branded Airstream camper parked outside, offering a preview of “The Soft Life” Summer Tour.
Where is it happening?
Meatpacking District | 22 Little W 12th St, 22 Little West 12th Street Meatpacking District, New York, NY 10014 , United States
Tickets
USD 0.00
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