The Shops - Grammy Edition Pop-up


Sun Jan 28 2024 at 12:00 pm to 06:00 pm


Water Tower Place (Level 3 Next to JJill and White House Black Market) | Chicago, IL

The Shops is a pop-up open to the public and to WaterTower Place attendees during this weekend.
About this Event

The Shops: Grammy Awards Edition is set to rock the scene on February 11th! Get ready to explore the creations of talented local designers showcased right here. It's your chance to discover the ultimate gift for music lovers and enthusiasts alike!

Calling all design businesses looking to shine in the spotlight of this musical extravaganza! Secure your exclusive 9x9 vending space at Water Tower Place, located on Chicago's iconic Michigan Avenue, right within our FashionBar space on level 3. This is your golden opportunity to showcase your brand and make a statement at this Grammy-themed event!

To view the full schedule for The Shops for the remainder of 2024 please click here.

What are the hours of operation at The Shops?

  • The Shops take place during regular Water Tower Place hours of operation.
  • Please click here to learn more!


  • Limited to only 6-8 Brands per day.
  • Here's the link to view the retail space at Water Tower Place (near JJill and White House Black Market).

We Provide:

  • A 9 x 9 space
  • (1) 6-foot Table
  • (2) Chairs
  • Music

What to Bring?

  • A selection of your preferred items to vend. (Quality over Quantity please)
  • Additional Tables if necessary (black lining is required)[please ensure they fit your space]


  • The Space is assigned on a 1st-Come-1st-Serve basis, to ensure a spot of your liking please register as soon as possible

Next Steps:

Once purchased - You will receive "The Shops Check-in" itinerary document highlighting the following:

  • Important dates & times leading to the event
  • Set-up and breakdown information will be provided via the Check-in Document.
  • Insurance suggestions using Event Insurance for vendor coverage. This is NOT required but is recommended.

Once secured, participating Vendors must fill out this Form ****** thoroughly (Google Form) in order for us to acquire details used for Marketing and Branding prior to the event.

Any questions please email them to: [email protected] or

Visit our website: for more details

"Love the Fashion, Raise the Bar!"


Where is it happening?

Water Tower Place (Level 3 Next to JJill and White House Black Market), 835 N Michigan Ave, Chicago, United States

Event Location & Nearby Stays:


USD 25.00 to USD 90.00

FashionBar Chicago

Host or Publisher FashionBar Chicago

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