The Intersection of Technology, Data, and Personalization

Schedule

Thu May 02 2024 at 05:30 pm to 07:30 pm

Location

Plywood Place | Atlanta, GA

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True Customer Connection: The Intersection of Technology, Data, and Personalization
About this Event

Learn how top Atlanta brands build their customer base through loyalty marketing and scale with data and technology to deliver personalized data driven campaigns and communications throughout a customers lifecycle with the brand.


Agenda:

5:30pm - 6:30pm Networking/Registration Check-in

6:30pm - 7:30pm Panel Discussion/Q&A


Plywood Place

933 Lee St. SW, Suite B1

Atlanta, GA 30310


Sponsored by:


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Panelists:

(Moderator) | Enterprise Account Executive, Braze


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| VP of Digital Marketing, Tropical Smoothie Cafe


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| Director of Digital Engagement, Zaxby’s


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| Senior Director of Loyalty and Customer Engagement, Papa Johns


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| Director of Loyalty and Digital Marketing, RaceTrac


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| Head of Global Loyalty Marketing & Channel Planning, IHG Hotels & Resorts


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*Assumption of the Risk and Waiver of Liability Relating to Coronavirus/COVID-19

The novel coronavirus, COVID-19, has been declared a worldwide pandemic by the World Health Organization. COVID-19 is extremely contagious and is believed to spread mainly from person-to-person contact. As a result, federal, state, and local governments and federal and state health agencies recommend social distancing and have, in many locations, prohibited the congregation of groups of people. The American Marketing Association - Atlanta Chapter has put in place preventative measures to reduce the spread of COVID-19; however, the American Marketing Association - Atlanta Chapter cannot guarantee that you will not become infected with COVID-19. Further, attending an American Marketing Association - Atlanta Chapter event could increase your risk of contracting COVID-19.

By registering for this event, you acknowledge the contagious nature of COVID-19 and voluntarily assume the risk that you may be exposed to or infected by COVID-19 by attending this American Marketing Association - Atlanta Chapter event and that such exposure or infection may result in personal injury, illness, permanent disability, and death. You understand that the risk of becoming exposed to or infected by COVID-19 at a American Marketing Association - Atlanta Chapter event may result from the actions, omissions, or negligence of yourself and others, including, but not limited to, the American Marketing Association - Atlanta Chapter staff, volunteers, and program participants and venue staff.

**Cancellation Policy: Due to pre-registration costs and guarantees, refunds or credits are not extended for this event. However, registrations are transferable. On the day of the event, the substitute attendee must present a copy of the registration receipt or e-mail verification to be admitted to the event.

***Note: By registering, you agree to receive updates about news, programs, and special events from AMA Atlanta. Recording of the event or screen capture of the virtual event might be used likeness in the media to promote future AMA Atlanta events and programs. You also agree to receive emails from AMA Atlanta and our partners.

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Where is it happening?

Plywood Place, 933 Lee Street Southwest, Atlanta, United States

Event Location & Nearby Stays:

Tickets

USD 45.00 to USD 55.00

AMA Atlanta

Host or Publisher AMA Atlanta

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