The Future of Work Is Grey: Book Launch

A massive demographic shift is reshaping the world, one that is permanently altering how we work. People are healthier, living longer, and redefining the concept of retirement. But for decades, leaders have clung to outdated models that assume younger workers will always outnumber older generations, that retirement at 65 is an unshakable norm, and that older employees have little left to offer.

This mindset has left us working and leading in a period of “age debt” — the workplace equivalent of the climate crisis. reveals the critical ways we must rethink work amid demographic, economic and productivity upheaval.

Join Dan as he provides a 20-minute TED Talk-style presentation focused squarely on the critical issue of Age Debt and the solutions that he calls the Experience Dividend. Snack and refreshments provided. Book signing and mingling will follow Dan’s talk. This event is free, but please RSVP here as capacity is limited.

Praise for ‘The Future of Work Is Grey’:

Harvard Business School professor Amy C. Edmondson says, “The book is as fun to read as it is insightful and important for anyone serious about building organizations where every generation can thrive.”

London Business School professor Lynda Gratton says, “In this insightful and timely book, Dan Pontefract explores this paradox and shows how leaders can build cultures that value, engage, and celebrate the power of experience.”

Chip Conley, founder of Modern Elder Academy, says, “The Future of Work Is Grey shows leaders how to confidently design work and teams for longer careers, keep wisdom flowing, and build a culture people are proud to be part of.”

More about the author:

Dan Pontefract is a leadership and corporate culture strategist and an award-winning author with over two decades of senior executive experience at SAP, TELUS, and Business Objects. Since launching Pontefract Group in 2018, he has worked with organizations worldwide, including Salesforce, Amgen, Nestlé, Autodesk, Manulife, BMO, Nutrien, and Virgin Media O2. He has presented at four TED events and delivered over 600 keynote talks around the world. He is the author of Work-Life Bloom, Lead. Care. Win., Open to Think, The Purpose Effect, and Flat Army. He writes for Forbes and Harvard Business Review and is an adjunct professor at the University of Victoria’s Gustavson School of Business. Named as one of the Thinkers50 Radar Class of 2018, HR Magazine’s 100 Most Influential People in HR, and Inc. Magazine’s Top 100 Leadership Speakers, Dan lives in Victoria.

More about Upstart & Crow:

Upstart & Crow is a not-for-profit creative studio and literary incubator that champions writers, readers and stories, and the role they play in shaping our lives. We develop original programs, support artists and revel in creative projects focused on Literature In Translation / Climate Solutions / Poetry / Civic Dialogue / Community & Skills Building … all with the aim of elevating the role of literature and storytelling in our lives. Find us on Granville Island, Gibsons and online at upstartandcrow.com.

Accessibility:

The main studio of our shop is accessible for folks with mobility aids. There is a washroom on the main floor available for attendees.

Questions: hello[at]upstartandcrow.com.

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