The Fresh Market Grocery Run in Miami - Oct. 2026
About this Event
Get ready, Miami: for the first time, The Fresh Market is partnering with Startup CPG for a landmark event connecting brands with one of the most influential retailers in the country on October 15, 2026!
For decades, The Fresh Market has been one of the most important retailers for discovering emerging brands. Now, for the first time, they're opening their doors to the Startup CPG community through an exclusive Grocery Run event in Miami! Hundreds of founders will see firsthand how The Fresh Market evaluates products, supports innovation, and discovers the brands that become tomorrow's category leaders.
Join us for an afternoon of mingling and sampling with the Fresh Market team and the wider Southeastern CPG community. Additionally, there will be a panel between Startup CPG and The Fresh Market!
We'll also have brand sampling from featured CPG brands (apply below, tables are granted by application only), networking with your favorite CPG community, and VIP guests galore.
There will be buyer introductions and networking – come meet the buyers on your list. Even if you aren’t sampling, bring product with you to hand out! Sample packets/trial sizes and backpack sampling are highly encouraged.
We’ll have food and refreshments available!
Featured Guests:
- Alyssa Vescio - Chief Merchandising Officer @ The Fresh Market
- Michelle Beck - Director Merchandising, Private Label & Local @ The Fresh Market
- Emily Jones - Category Manager, Local @ The Fresh Market
- Gaylene Blake - Zone Vice President, South @ The Fresh Market
- Carlos Laurel - Regional District Manager @ The Fresh Market
- Pedro Fachine - Store Director, South Miami @ The Fresh Market
- Pilar Ariztia Lavin - Director of Merchandising – BCC/Seasonal/Gift Center @ The Fresh Market
- Brittiany East - Director of Merchandising – Grocery/Dairy/Frozen @ Fresh Market
Here are the brands sampling at this event:
- Austin Kombucha makes zero-sugar, organic kombucha soda with bold, refreshing flavors—an easy, kid-friendly better-for-you alternative to soda and alcohol.
- Blue Hound Brew creates canned coffee with uncanned quality.
- Brewt's Mix proudly offers premium ready-to-drink cocktails and non-alc mixers containing zero artificial flavors, preservatives or colors - just real squeezed lime juice and cane sugar.
- Bunnie Cakes makes ready-to-bake cupcake batter.
- But Better brings you healthy snacking… But Better, with just 3 organic ingredients- organic fruits, vegetables, and superfood moringa—to help toddlers and kids enjoy more fruits and veggies every day.
- The Conscious Bar creates freakishly delicious chocolate that’s actually good for you.
- Creolé makes authentic Caribbean cooking simple with premium, plant-based meal and baking mixes that deliver home cooked flavour in minutes.
- Freedom Confectionery creates All Natural Flavours, Colours, Vegan & 14 Allergy Free Marshmallows and Gummies
- Fressh is a Miami-based food brand reimagining traditional Latin staples, starting with a protein-packed arepa mix made with more protein and more fiber.
- LEMONICIOUS crafts premium fruit drinks and teas made with real fruit.
- Loom Wipes creates natural vinegar and citrus cleaning wipes made without harsh chemicals, fumes, or residues.
- Monday Juice is a premium beverage brand on a mission to make clean, natural drinks more accessible through products made with real ingredients and nothing artificial.
- Patagonia Flavors crafts premium handcrafted frozen empanadas inspired by Latin traditions, made with real ingredients and no preservatives.
- Pola Pops are functional (protein, collagen, & electrolytes) better for you popscicles!
- Pop Queen makes clean-label ice pops, sweetened with honey — free of anything artificial.
- Rah is on a Mission to Unite People, Through the Simple Joy of Exceptional Snacks.
- Re-Route Wellness is redefining mental well-being with powerful, all-natural solutions designed for those who refuse to let overwhelm control their lives.
- Sammontana makes the world's greatest Italian gelato!
- Sierra Madre Tortilla Co crafts tortilla chips made by hand from stone-milled organic corn, which celebrate ancient craftsmanship and clean, simple ingredients.
- More coming soon!
Want to sample at this event? Apply here!
Space is limited! You must apply to sample. A ticket to the event does NOT grant you a sampling table.
Sponsors:
About
At JK Creative, we craft unforgettable brand experiences for consumer packaged goods that command attention on crowded shelves and build lasting connections with shoppers. Specializing in strategic branding and innovative packaging design, we blend bold creativity with deep consumer insight to create distinctive visual identities, cohesive brand systems, and shelf standout packaging that tells your product's story at a glance. From premium beauty and wellness to everyday essentials, sustainable snacks, and beverages, our work transforms ideas into irresistible, market-ready solutions that drive recognition, loyalty, and sales—turning first glances into lifelong brand love.
Interested in sponsorship opportunities? Email [email protected].
About
At The Fresh Market, we believe everyday meals should be something to look forward to. Our stores are designed to feel warm and inviting, with fresh seasonal produce, premium hand-trimmed and aged meats, wild-caught seafood, an artisan bakery, and chef-inspired prepared meals all under one roof. We hand-select our features each week with care, so you'll find quality you can taste alongside specialty and hard-to-find favorites you won't see everywhere else. From quick weeknight dinners to gatherings worth celebrating, we're here to help you make every meal great—delicious, easy, and fresh.
About
Startup CPG is the biggest community in the world for emerging brands. We have 37k+ Slack members, produce the #1 podcast in CPG, host 100+ events per year, and are the #1 education hub for brands trying to improve our CPG ecosystem. It’s free — join today!
Instagram: @startupcpg
Where is it happening?
Event Location & Nearby Stays:
USD 53.50 to USD 287.41
