The Business of Photography

Have you ever thought of turing your love of photography into a money-making business? Many people plunge into starting a photography business and end up being overwhelmed by the unexpected challenges that have nothing to do with photography but everything to do with running a business. Our instructor, with an MBA in finance and decades running a wedding and portrait studio, will provide a roadmap for you to getting starting on the right foot if you decide to take your passion and turn it into a business.
This two-hour course will cover:
* Legal requirements for operating a business in Wisconsin
* Insurance and liability issues
* Creating your brand
* How to set prices to insure profitability and limit burnout
* Understanding the costs of running a business
* The tools you need to run a business
* Fundamentals of marketing in photography
Whether you have dabbled in charging for your photographs or never sold a single session, this class will help you understand what’s involved in actually making money in photography and give you some direction for your next steps.

Host or Publisher The Camera Company