The Business of Naming
Schedule
Fri Sep 25 2026 at 08:30 am to 06:00 pm
UTC-04:00Location
BRIC | Brooklyn, NY
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A conference for people who make a living making names.About this Event
From creating community to staying creative (and competitive) to running the business of it all, The Business of Naming is where namers find what it takes to get ahead.
A packed day of talks, panels, and quality time alongside the best and brightest in naming.
Speakers:
- Marc Hershon (Landor)
- Scott Hauman (Ford)
- Steve Cecil (Wherewords)
- Win Platt (Salesforce)
- Rachel Metter (Interbrand)
- Jed Rendleman (Independent namer)
- Laurel Sutton (Sutton Strategy)
- Tyler Doyle (TBD)
- Jenna Wise (AW, Powered by Syneos Health)
- Chelsea Carlson (The Working Assembly)
- James Mueller (Independent naming architect)
- More speakers and panelists to be announced!
More information:
www.thebusinessofnaming.com
Tentative agenda
🕑: 08:30 AM - 09:30 AM
Doors & Check-In
🕑: 09:30 AM - 10:00 AM
Welcome and opening remarks
🕑: 10:00 AM - 10:30 AM
Speaker 1 (to be announced)
🕑: 10:45 AM - 11:15 PM
Speaker 2 (to be announced)
🕑: 11:30 AM - 12:00 PM
Speaker 3 (to be announced)
🕑: 12:00 PM - 01:00 PM
Lunch Break
🕑: 01:00 PM - 01:45 PM
Panel 1 (To be announced)
🕑: 02:00 PM - 02:30 PM
Speaker 4 (to be announced)
🕑: 02:45 PM - 03:15 PM
Speaker 5 (to be announced)
🕑: 03:30 PM - 04:30 PM
Panel 2 (to be announced)
🕑: 04:30 PM - 05:00 PM
Closing remarks and thank you!
🕑: 06:30 PM - 08:30 PM
Informal post-conference gathering: Location to be announced!
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Where is it happening?
BRIC, 647 Fulton Street, Brooklyn, United StatesEvent Location & Nearby Stays:
Tickets
USD 375.32 to USD 455.35
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