The Brand of You

The different sessions aim to empower participants to confidently express their unique professional and artistic identity. They will learn how to strategically manage their personal brand by crafting professional writing tools, establishing an online presence, and creating a digital portfolio. Participants will leave with clear, actionable steps for continuing to develop their personal brand and be best

prepared when career opportunities come. Session #1

#1- DEFINE YOUR BRAND; YOU ARE YOU AS ARTIST/ DESIGNER

#2- IDENTIFY YOUR POWER STRENGTHS & SKILLS.

#3- HOW TO MARKET YOUSELF THROUGH PERSONAL WRITINGS (RESUME WRITING).

Objectives: Reflect on their values, passions, skills, and list goals and how to communicate these through their personal brand.

Identify unique qualities and challenges that shape personal brand development, and how to turn perceived weaknesses into strengths.

Host or Publisher Columbus Fashion Alliance