The Blueprint to a Stand-Out Brand
Schedule
Wed Nov 17 2021 at 01:00 am to 04:30 am
Location
Lotte Hotel Seattle | Seattle
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Join WIPA Seattle for a night of incredible networking and education! We are thrilled to be hosted by the beautiful, new Lotte Hotel Seattle. This stunning modern hotel with PNW vibes boasts one of the most epic event spaces in the area – the refurbished Sanctuary Ballroom. We will start our evening with a networking cocktail hour in the Halo Bar, then make our way to the main event in the heart of the Sanctuary.While enjoying a first class dinner, our education topic will be on “The Blueprint to a Stand-Out Brand” from Kristi Drago-Price. This presentation will encompass core values, unique selling points, target market, messaging, and style.
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OUR SPEAKER
Kristi Drago-Price is the brains behind Editor’s Edge. Combining her Fine Arts education form the Fashion Institute of Technology and School of Visual Arts with years of professionally photographing weddings and over a decade of experience as the photo director of Conde Nast BRIDES magazine, she developed Editor’s Edge to fill a void for creative professionals. With Editor’s Edge, Kristi combine her unique skill set to help brands differentiate themselves and increase their business through honest, no-nonsense coaching, hands-on visual content production, and insightful speaking engagements.
With her range of knowledge, Kristi has a 360 degree understanding of the marketplace. Her experience working at top media companies from Conde Nast to the XO Group and HEARST, is evidence of how seamlessly she collaborates with commercial and editorial brands. She can take a project from concept to production, while art directing creative, managing a team, balancing budgets and sticking to deadlines.
Kristi’s photo art direction work spans genres across fashion, beauty, food & beverage, lifestyle, interiors, wedding, and travel in photo and video for use in print, web, and social media formats.
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CREATIVE PARTNERS
VENUE & CATERING: Lotte Hotel Seattle, www.lottehotelseattle.com
VIDEOGRAPHER: Best Made Videos, www.bestmadeweddingvideos.com
PHOTOGRAPHER: Stephanie Cristalli Photography, www.stephaniecristalli.com
FLORIST: Flora Nova Design, www.floranovadesign.com
COCKTAIL HOUR MUSICIAN: Robbie Christmas, www.robbiechristmas.com
DJ: Bamboo Beats, www.bamboobeats.com
LIGHTING: Crimson Haze Event Lighting, crimson-haze.com
LINENS: Pedersen’s Event Rentals, seattle.pedersens.com
STATIONERY: Chloe Clarke, The Art of Paper, www.chloeclarkepaper.com
SPEAKER ACCOMODATIONS: The Sound Hotel Seattle, www.thesoundhotelseattle.com
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COVID COMPLIANCE
• WIPA Seattle will require proof of vaccination or a negative COVID test taken within 72 hours of the event. Failure to provide either will result in no admission to the event and registration fees will not be refunded.
• Our event will also follow any COVID guidelines set in place at the time of the event.
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