The Art of Storytelling: How to Influence, Align, and Inspire

**THIS EVENT IS IN PERSON IN SYDNEY**

Stories have the power to move people — to spark action, create alignment, and turn ideas into reality. In this engaging session, Lucas Mara explores how the art of storytelling can transform the way we communicate, lead, and collaborate.

Lucas will share what he learned when a single conversation, crafted around a story, reshaped his understanding of influence, and how mastering storytelling became one of his most powerful leadership tools.

In sharing his experience, Lucas will highlight a couple of frameworks and techniques that will help you craft your own stories so they can help you motivate and influence others.

Attendees will walk away with tools to:

•⁠ ⁠Craft stories that engage and inspire

•⁠ ⁠Use visuals to bring ideas to life

•⁠ ⁠Strengthen influence and drive alignment through authentic communication

Join Lucas for a thought-provoking and practical session on how storytelling can turn everyday communication into meaningful impact.

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This in-person event is for professionals in any industry looking to expand their visual communication & design toolkit and be inspired by unique stories about the power of creativity and visual storytelling. See you there!

ABOUT LUCAS

Lucas Mara is a strategic designer, coach, and facilitator who helps individuals and teams discover clarity, connection, and purpose.

He currently leads the Service Design Practice at ING Australia, where his team facilitates strategic co-design practices that bridge customer, business and technology. Prior to ING, Lucas has had over 15 years of leadership and advisory experience in Financial Services, Government and Technology.

Beyond his professional role, Lucas is a passionate community builder. He is the founder and co-organiser of the Sydney Design Thinking Meetup, one of Australia’s largest design communities with over 10,000 members. Lucas also dedicates time to support charitable organisations to help others in need, particularly in the areas of mental health, loss and bereavement and domestic and family abuse.

At the heart of Lucas’s work is the art of storytelling, using stories to connect diverse perspectives, align teams, and create shared purpose. His approach helps people and organisations build a common language that drives collaboration, creativity, and lasting impact.
https://www.linkedin.com/in/lucasmara/

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