The 5 Things Brands Get Wrong on Their Website

Your website might be quietly sabotaging your brand without you realizing it.

Join John Huston (Creative Director, Huston Design) and Steve Mintz (Business Development & Marketing, Huston Design) as they uncover the five biggest mistakes brands make online. From typography disasters and self-centered storytelling to mismatched imagery and weak calls to action, they’ll show how small slip-ups can cost you conversions, credibility, and customers.

Event Details

• Date: September 19, 2025
• Time: 7:30AM-9AM
• Place: MYArts, Room 1D

Conveniently located at the E Washington at S Ingersoll stop on the A/B line. Plan your route at .

You’ll leave with practical steps to transform your website from digital deadweight into a brand-building powerhouse. Coffee is on us, insights are on them.

Register today!

See our for details.

John Huston

Creative Director, Huston Design

In more than 20 years leading Huston Design, John has never grown tired of the amazing range of challenges that come across his desk and serving up creative solutions. Some are design challenges. Others are just good old problem solving, like how to make a library of thumbnails for more than 600 pieces of art efficiently (P.S. It took 4 minutes.) John’s known for being “disarmingly chill”, applying design thinking and a cool head to even the toughest task. He’s come a long way since his teenage days in Spencer, Iowa, slinging newspapers and Happy Joe’s Pizza, and building Formula 1 crash barriers one college summer while home from Iowa State University. This year, in addition to designing logos, websites and annual reports, John’s looking forward to cooking, woodworking and biking in the Colorado Mountains.

Steve Mintz

Business Development | Marketing | Writer

Steve is a marketing nerd driven to help brands get the most out of their marketing investment. He is a strong believer that marketing strategy should be tied to business goals. Steve is also a marketing Rosetta Stone, able to translate and communicate seamlessly between designers, developers, database administrators, executives and sales and marketing leaders. While he has done just about everything there is to do in marketing, website and graphic design is not his thing, which is why he works with the great team at Huston Design. When he’s not thinking about marketing, Steve loves cooking, curling (the sport, not his hair), soccer, traveling, the Wisconsin Badgers, and the beauty of Michigan’s Upper Peninsula.

Spoken Frame Media

Host or Publisher AMA Madison