Sunterra Market West Market Square Samplebration

For over 70 years, Sunterra has done things differently. Beginning on the Price family farm and rooted in Alberta, we are farmers, greenhouse growers, bakers, butchers, chefs, and retailers — all working together to bring better food to your table. We believe that when food is made locally with care, grown with intention, and shared with community, it tastes different. We collaborate with other local producers to bring a curated market experience to our customers.

Samplebration is a celebration of everything we stand for. It’s our invitation to you: to taste what makes us unique, to meet the people behind your favourite foods, and to enjoy a market experience like no other — full of connection, flavour, and incredible one-day-only savings.

What You’ll Experience

Chef Demos

Watch our chefs in action create your favourite market dishes with fresh ingredients and expert technique.

Enjoy Free Samples

Fresh in-house made pasta, hot pies from our bakery and so much more!

Exceptional Value, One Day Only

We’re offering limited-time savings on thoughtfully selected products — the kind of food we’re proud to grow, bake, source, and stand behind. These aren’t your everyday specials. These are Sunterra Market favourites.

Community, Connection, and Joy

It’s a celebration of flavour, friendship and community. A way to say thank you to the people who’ve grown with us — and a warm welcome to those who are just discovering the Sunterra difference.

Service from People Who Care

We’re proud of the Sunterra team — passionate experts who go above and beyond to bring you exceptional food and friendly, knowledgeable service every time you visit our market.

Host or Publisher Sunterra Market