Stop Posting and Hoping: A Visibility Workshop for Better Event Turnout

A practical two-part workshop to help founders, organizers, vendors, and community-led businesses build a visibility plan that gets people i
About this Event

This is a 2-part workshop series: Part 1 meets virtually on June 30, and Part 2 meets in person at Impact Hub Baltimore on July 11.

Tired of creating flyers, posting online, and hoping people show up?

Stop Posting and Hoping is a practical visibility workshop for founders, organizers, creatives, vendors, and community-led businesses who want better turnout for their events, workshops, pop-ups, launches, and activations.

This two-part workshop will help you move from scattered promotion to intentional visibility. You’ll learn how to clarify your event message, identify the right audience, create stronger invitations, build community partner support, and map out a simple 2-week promotion plan that feels doable.

The virtual strategy session will focus on clarity, messaging, and your visibility plan.

The in-person build session at Impact Hub Baltimore will help you build your actual campaign materials, outreach list, and next steps.

You’ll leave with a clear event promise, a simple promo plan, outreach language, and a better understanding of how to move people from “that sounds cool” to “I’m coming.”

This is not about posting more.
It’s about promoting with more clarity, confidence, and intention.

Dates

Virtual Strategy Session
Tuesday, June 30, 2026
Virtual

In-Person Build Session
Saturday, July 11, 2026
Impact Hub Baltimore

Who This Is For

This workshop is for:

• Founders and entrepreneurs hosting events, workshops, pop-ups, or launches
• Community organizers who want more people in the room
• Vendors preparing for markets, showcases, and activations
• Cannabis and cannabis-adjacent brands navigating visibility challenges
• Creatives, consultants, and service providers building community around their work
• Anyone tired of depending only on flyers, reposts, and last-minute promotions

What You’ll Learn

You’ll learn how to:

• Clarify your event promise so people understand why it matters
• Identify the right audience and stop promoting to “everybody.”
• Build a simple 2-week visibility plan
• Use direct outreach, community partners, email, and social content together
• Write stronger invitations for emails, DMs, captions, and partner asks
• Follow up before and after the event to build momentum beyond one event

You’ll Leave With

• A clear event promise
• A 2-week promo sprint plan
• A visibility map
• A direct invite list
• Partner/share request language
• Email, DM, caption, and reminder templates
• Your first 3 next actions