Start-Up & Grow: Creating and engaging with your social media community

Important Eligibility Notice – Please Read Before Booking

This workshop is funded by the UK Government through the UK Shared Prosperity Fund in partnership with the West Yorkshire Combined Authority. As such, strict eligibility criteria apply:

• You must be a resident of Leeds Local Authority to attend this workshop.

• Attendees must either be considering starting business or already running a business

• Anyone attending the workshops needs to fully register on the programme and complete attendance slips for each session.

We kindly ask that you do not book if you do not meet these criteria, as places are limited and reserved for eligible participants only. Thank you for your understanding and cooperation.

Creating and engaging with your social media community

10:00am registration

10:15am workshop commences

Followers are great… but a connected, engaged audience is better. This session is all about creating a loyal and interested audience on social media through meaningful, two-way interactions.

We’ll cover:

• How to build trust and loyalty through comments, Stories and DMs

• The difference between reach and engagement

• How to use your tone of voice to connect

• An introduction to working with micro-influencers and creators to amplify your message

You’ll leave with:

• Practical ideas to boost engagement

• A clear plan for how to show up in community spaces

• Ways to turn followers into fans and advocates of your business

Book your place for the full series -

About Your Facilitator:

Rebecca works with start-ups and SMEs across the UK, delivering practical, tailored marketing support. She’s also a trusted trainer, known for making marketing feel clear and approachable.

She’s been recognised on Insider Media’s 42 Under 42 list and the Northern Power Women Future List.

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This project is part-funded by the UK Government through the UK Shared Prosperity Fund

The Start-up and Grow project is being delivered by Leeds City Council and Leeds Libraries, and is part funded by the UK Shared Prosperity Fund (UKSPF). In West Yorkshire, the West Yorkshire Combined Authority leads the implementation of the Fund as part of the Mayor's ambition to make West Yorkshire the best place to work, learn and live. "

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Host or Publisher Business & IP Centre Leeds