Stand Out: Branding for Trades & Local Operators with Roger Wakefield

Schedule

Tue Jun 30 2026 at 10:00 am to 02:00 pm

UTC-05:00
Location

Cooper's Old Time Pit Bar-B-Que | College Station, TX

Stop looking like every other trade in town. One day with Roger Wakefield + Jennifer Bennett. Brand, visibility, lunch included.
About this Event

Stop looking like every other plumber, electrician, HVAC, roofer, and contractor in town. A one-day workshop in Bryan/College Station teaching local trades and service operators how to build a personal brand that pulls customers in, instead of fighting for the cheapest quote. Trades, contractors, and local service businesses in the Brazos Valley.
SEATS ARE CAPPED AT 30 When seat 30 is gone, the room is closed.


Event Photos

Roger Wakefield is "The Expert Plumber" and a dominant force in the skilled trades, with a combined social media following of 1.8 million+ subscribers and followers. He has appeared on The Today Show, Dr. Phil, and alongside Mike Rowe on the Chris Cuomo Project. He is the founder of SponsorKit.Pro, a SaaS platform that helps creators automate and scale their sponsorship outreach. Roger has built the blueprint for how tradespeople and creators turn their skills into profitable, scalable legacies.In this room, Roger teaches:- How a single tradesperson built a national brand from a local truck

  • - The exact personal brand and YouTube formula trades operators can replicate
  • - How to show up on camera when you've never done it before
  • - How to turn one piece of content into 10 pieces of revenue
  • - How tradespeople land sponsors, stages, and media (the SponsorKit playbook)

Event Photos

Jennifer Bennett
HOW TO STOP THE LOCAL VISIBILITY VOID
Jennifer Bennett runs Get Desky and owns a 30,000+ member local Facebook community in Bryan/College Station. The biggest problem she watches local operators fight is invisibility in their own backyard. They are great at the work, and nobody local knows their name. In this room, Jen teaches:- The Local Visibility Void -- what it is, why every BCS operator falls into it, and how it quietly kills referrals

  • - The three signals locals look for before they ever call a trade
  • - How to show up in your own town so customers find you before they Google a competitor
  • - The local positioning move that pulls business out of the void without paid ads
  • - Why community is the single highest-leverage local visibility play, and how to plug into the one that already exists here

WHAT YOU WALK OUT WITH- A clear positioning statement that separates you from every lookalike in town

  • - A 30-day content plan for YouTube, social, and local visibility
  • - A diagnosis of where you sit in the Local Visibility Void and the move to climb out
  • - Lunch with the headliner and 29 other local operators building their brand at the same time
  • - A peer room of 30 local operators you will run with going forward.

WHO THIS IS FOR? Trades, contractors, and local service operators in Bryan/College Station who are tired of looking like every other truck on the road. You bring the trade. We bring the brand.

Where is it happening?

Cooper's Old Time Pit Bar-B-Que, 3055 Earl Rudder Freeway, College Station, United States
Tickets

USD 229.55

Know what’s Happening Next — before everyone else does.
Jennifer Bennett
Host or PublisherJennifer Bennett

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