SOCIAL MEDIA WORKSHOP

From Brand to Ballot: Social Media Workshop for Political Campaigns

Social media is no longer optional in modern political campaigns — it is one of the most effective ways to connect with voters, build credibility, and expand your visibility.

This in-person workshop is designed for candidates, campaign teams, and political organizations who want to build a professional online presence and avoid common mistakes that limit growth and reach.

Whether you’re new to running for office or improving an existing campaign, this workshop will give you a clear strategy for building an effective digital presence.

✅ Political Branding Strategy
How to create a consistent campaign image across all platforms

📱 Handle Naming
Choosing social media usernames that strengthen name recognition

🎯 Platform Selection
Which social platforms matter most for political campaigns

🗓️ Posting Best Practices
What works, what doesn’t, and how often to post

🎨 Graphics & Visual Branding
How profile images and banners shape voter perception

📈 Reach & Engagement Strategy
Turning posts into real audience growth

• Candidates for local, state, or national office
• Campaign managers and staff
• Political volunteers
• First-time candidates
• Anyone building a political brand online

Most campaigns create social media accounts — few use them effectively.

This workshop teaches the foundation every campaign needs before spending money on ads, consultants, or communications.

Successful campaigns plan first.
Strong brands attract attention.

Brand to Ballot — Modern. Creative. Strategic.

Free for candidates. Registration is required to attend.

📅 December 18, 2025
⏰ 6:30 PM
📍 Naperville, IL Entry to the building is on the east side

Know what’s Happening Next — before everyone else does.

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Host or Publisher Brand to Ballot