SHIFT Active Media x Eurobike 4th July 2024

Join us for two keynote talks on the 3rd of July.

What is the eBike opportunity with enthusiasts?
A study with enthusiasts (regular cycling, higher spending, road/mtb/gravel engaged) and their opinions of and interest levels in eBikes

4th July

Pink Stage | Mobility Conference

11:45-12.00

Doug Baker, Chief Strategy Officer

Unlocking the power of the bicycle for all
An exploration of how grassroots movements, established organisations and brands have challenged norms, transformed perceptions, and laid the foundation for a more diverse and welcoming cycling culture.

4.July

Yellow Stage | Diversity Talks

15:45-16.00

Wayne Brown, Chief Executive Officer & Rachael Burnside, Head of Marketing

There is no need to sign up to attend, but if you want a copy of the slides after, then please register here

Host or Publisher SHIFT Active Media