Schulz Bräu Brewing's 10th Annual Oktoberfest Opening Ceremony
Schedule
Sat Sep 20 2025 at 05:00 am to 09:00 am
UTC-04:00Location
Schulz Bräu Brewing Company | Knoxville, TN

About this Event
Experience a piece of Munich’s Oktoberfest right here in Knoxville
Schulz Bräu is proud to host our 10th annual German Oktoberfest, and we're kicking things off just like they do in Germany. We follow Munich time, which means when the first keg is tapped at 12:00 PM in Munich, it’s 6:00 AM here in Knoxville. That’s when we pour our very first Oktoberfest Liter.
We’ll stream the live tapping ceremony from Munich on all 14 TVs and across the Biergarten jumbotrons, so you can celebrate alongside the official opening moment.
- Doors open to ticket holders at 5:00 AM. Your ticket includes:
- Early admission to the Biergarten
- One full liter of Oktoberfest beer, poured from our imported, hand-crafted wooden barrels
- A light Bavarian breakfast
- Live polka music from Mike and Sande of the Knoxville Polka Kings
- A take-home keepsake based on your ticket type:
Special edition Schulz Bräu Oktoberfest Liter Stein (Stein Ticket)
Das Boot with Schulz Bräu logo (Boot Ticket)
This event uses community-style seating, just like in Munich. There are no reserved seats, and you’ll want to arrive early to sit with your group. Most seating is open air, and covered seating is not guaranteed, so please dress accordingly and plan ahead.
Must be 21 or older to attend
Rain or shine
No refunds unless the event is canceled
Dirndls and Lederhosen are encouraged if you want to dress the part and add to the fun. Whether you’re a die-hard Oktoberfest fan or just want to experience something special with friends, this is a one-of-a-kind way to kick off the season.
Prost! See you bright and early.
- Doors open to the public at 9:00 AM -
Agenda
🕑: 05:00 AM
Doors Open!
Info: Have your tickets ready to scan! Doors open at 5AM. Once you enter, show your ticket to receive the appropriate passes & tokens for your brunch and stein/Das boot. The barrel-tapping doesn't occur until 6AM, so take this time to grab a free coffee, scout out your sitting area, and grab your brunch option.
🕑: 05:00 AM - 08:00 AM
Live Music
Info: Live Polka music by the Polka Kings, Mike & Sande, fill the biergarten during our Barrel-Tapping celebrations
🕑: 06:00 AM
Barrel-Tapping
Info: Shortly before 6AM, enjoy a welcome speech to our 8th Annual Oktoberfest and then join-in on the countdown to the barrel-tapping. Once the first beer is poured, we don't stop until everyone has received their pour! Hand your stein/Das boot ticket over to one of the lovely bartenders, and they'll fill 'em up!
🕑: 08:30 AM
Masskrugstemmen
Info: It's stein-hoisting time! 10-15 men and women are welcome to sign up for the Masskrugstemmen. Sign-ups are available in person shortly before the start of the contest.
🕑: 09:00 AM
Doors Open to the Public
Info: The Barrel-Tapping Celebrations have officially come to a close! Doors now open to the public so call in any buddies that missed out on getting a ticket and enjoy the Oktoberfest atmosphere a little longer!
Where is it happening?
Schulz Bräu Brewing Company, 126 Bernard Avenue, Knoxville, United StatesEvent Location & Nearby Stays:
USD 30.59 to USD 104.02
