Sana Javeri Kadri & Asha Loupy: Diaspora Spice Co. Cookbook w/ Samah Dada

Event guidelines:

• Each ticket will include either a copy of the featured book or a $10 Books Are Magic gift card.
• Additional copies of the book will be available for purchase at the event.
• A signing will follow the talk.
• Home address is collected for contact tracing purposes; it will not be used otherwise.
• The event will also be livestreamed for free here: https://youtube.com/live/dUU84dPO8EE
• As a reminder: If you are not feeling well, please do not come to the event, even if you have a ticket; email us and we'll work it out.

If you have any questions regarding these guidelines or to request accessibility accommodations, please contact [email protected].

From Diaspora Spice Co., the progressive spice company rooted in flavor and equity, comes a cookbook celebrating beautiful, simple, and seasonal cooking with 85 recipes adapted from India and Sri Lanka’s best family spice farms.

Diaspora Spice Co. sources the most flavorful, fresh spices in the world from 150 regenerative farms across South Asia—from elders, indigenous communities, young changemakers, and brilliant multi-generational farming families across India and Sri Lanka who are leading the way in sustainable and climate change–resistant agriculture. Filled with culinary storytelling, The Diaspora Spice Co. Cookbook highlights these farmers and their spices with profiles and evocative photography, plus 85 recipes for simple, seasonal, and powerfully delicious meals.

CEO and founder Sana Javeri Kadri and recipe writer Asha Loupy realized that eating with the people who grow our spices unveils a whole new dimension in our cooking. For instance, the Mir family, who works all year to grow and harvest their saffron, shared not only their technique for blooming the vibrant spice and how to make sure every thread is fully utilized, but their unforgettably delicious dishes. Adapted for a global pantry, these recipes share the warmth of true South Asian home cooking at its truest and tastiest, starting with chutneys & pickles, snacks, and veggies, traveling through to mains from the sea and from the land, rice and breads, and ending with drinks and desserts.

Sana Javeri Kadri is the founder of Diaspora Spice Co, a direct trade spice company building a radically equitable, sustainable, and more delicious spice supply chain. Born and raised in Mumbai, India, in a big, mixed-up Muslim-Jain-Hindu family where food was the great unifier. She founded Diaspora Spice Co. in 2017 with a bold vision and a shoestring budget. Since then, it has grown exponentially, now working with more than 150 regenerative farms across India and Sri Lanka, paying $3.1 million directly to farm partners over the past 6.5 years, and bringing 27 single-origin spices and 13 bestselling blends to the world. With over 125,000 customers globally and products stocked in 525+ retail stores across the US and UK, the company is reshaping the spice trade—one fair, flavorful, and transparently sourced spice at a time. Sana currently splits her time between Mumbai, India, and Menlo Park, California, continuing to push for a food system that values the farmers and flavor at its foundation.

Asha Loupy is an Oakland-based food writer, recipe developer, and co-author of The Diaspora Spice Co. Cookbook. She worked in the specialty food industry—from cheesemonger to grocery buyer—for over a decade before joining Diaspora Spice Co. in 2020, where she served as Recipe Editor for 5+ years. She has contributed to cookbooks like Dan Pashman's Anything's Pastable and Joe Yonan's Mastering the Art of Plant-Based Cooking, in addition to publications like Bon Appétit, Food52, The Kitchn, The Washington Post, and Epicurious. You can also find Asha's recipes in her weekly Substack newsletter, From Head to Table, and her forthcoming solo cookbook, Dinner Season (out Fall 2027).

Samah Dada is a New York City–based recipe developer, food photographer, and the blogger behind Dada Eats. Drawing from her Indian heritage and inspired by the foodscapes of London, California, and New York, she is the host of Cooking with Samah Dada on the Today show’s digital channel.

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