Sales Mastermind

Program Duration: Up to 6 months

Program Phases:

Phase 1: Understanding Your Customer, Understanding Yourself, and Profitable Networking

• Focus on developing a deep understanding of your target customers.
• Self-awareness exercises to enhance personal effectiveness in sales.
• Techniques for building profitable and meaningful professional networks.

Phase 2: Sales and Marketing Funnel, Communication, Follow-up Methods

• Creating effective sales and marketing funnels tailored to your business.
• Enhancing communication skills for impactful client interactions.
• Implementing strategic follow-up methods to maintain client engagement.

Phase 3: Go For No Challenge

• Embrace rejection as a natural part of the sales process.
• Overcoming the fear of rejection and turning it into a positive learning experience.
• Building resilience and persistence in sales through a "Go For No" mindset.

Why Our Sales Mastermind?

1. Learn from Successful Small Business Owners:

• Gain insights from experienced entrepreneurs who have excelled in sales.
• Real-world stories and practical advice for overcoming common challenges.

2. Holistic Approach:

• Integration of business foundation, marketing, and sales knowledge.
• Understanding that a small business owner cannot operate in isolation - a holistic approach to business growth.

3. Practical Application:

• Weekly practice sessions to apply learned techniques.
• Support and guidance as participants navigate a 30-Day Challenge, reinforcing newly acquired skills.

4. Confidence Building:

• Address the common issue of small business owners being too focused on their products.
• Equip participants with tools to confidently ask questions and engage effectively with potential clients.

5. Safe and Supportive Environment:

• Provide a secure space for participants to practice and refine their sales skills.
• Foster a community atmosphere where members can share experiences and support each other.

Key Takeaways:

• Practical tools for effective sales strategies.
• Confidence in customer interactions.
• Networking skills for profitable connections.
• Resilience and persistence in the face of rejection.

Join our Sales Mastermind and transform your approach to sales, gaining the skills and confidence needed for sustained business success.

COST & REQUIREMENTS

• $399 investment fee upon acceptance into the program. Also, generously funded and supported by donors, NIIC Ideas@Work Signature Event, and The NIIC.
• Complete an online application. We will review your application and hold in-person interviews with the program selection committee.
• Maximum of 10 companies/20 individuals in each cohort.
• For business owners, sales or account executives, and customer service staff of businesses with less than 20 employees and making less than $1 million in annual revenue.
• All meetings are held in-person.

When: Kick-off is April 26, 2024

Where: Northeast Indiana Innovation Center

Cost: $399

Host or Publisher WEOC & The NIIC