Roski Talks: Antonio Pagano

ABOUT ANTONIO PAGANO

With over 25 years of experience spanning education, professional sports, legal services, and consumer products, I specialize in transforming ideas into strategic growth. As a consultant for Vyvo/vGeneration and founder of Libertaria, I help organizations harness AI, marketing automation, blockchain, Bitcoin, crypto assets, and web3 to design innovative direct-to-consumer strategies that stay ahead of the curve.

I am passionate about Bitcoin as more than just a currency—it’s a tool for empowering individuals, protecting freedoms, and building a more equitable world. This vision drives my book Bitcoin: The Money Revolution, where I explore how decentralized technologies can catalyze global change.

I am also the author of Hi, AI! How Human Ingenuity and Artificial Intelligence Are Transforming the Marketing Universe, co-created with my fictional AI collaborator, Claudio GPT. Claudio is not a ghostwriter but a co-creator—bringing humor, perspective, and digital precision into a collaborative process that proves the future of innovation lies in human–AI partnership.

In 2011, I wrote Marketing Ovale, the first book in the world dedicated to rugby marketing. Whether it’s advocating for Bitcoin adoption, designing AI-powered marketing ecosystems, or blending human creativity with machine intelligence, my mission is to challenge the status quo and build a future where technology and human values grow together.

ABOUT ROSKI TALKS

The USC Roski School’s Roski Talks lecture series offers engaging weekly presentations from leading visual artists, design innovators, scholars, performance artists, architects, and other influential figures throughout the academic year. These events are a popular among the Roski community and frequently attract members of the public.

Held in an intimate setting, Roski Talks encourage audience participation and open dialogue. Each session concludes with lively group discussions and Q&A opportunities.

Host or Publisher USC Roski School of Art and Design