Rincon to Rincon: Mad Agriculture Journal Issue 14 Launch Party

Come celebrate the deep connections between surfing, orcharding, and coastal ecosystem health at the latest Mad Agriculture Journal launch party, hosted at The Steward Hotel. This gathering is produced in partnership with The Steward Hotel, Rincon Farms, Tractor Beverage Company, and Mad Agriculture. It honors the shared spirit of Rincon Point and Rincon Farms, two iconic landscapes shaped by waves, wind, soil, and seasonality.

Rooted in community-building, coastal ecology, food, and storytelling, the evening brings together farmers, surfers, chefs, artists, land stewards, and curious souls to explore what it means to cultivate abundance along the California coast. Through food, film, and conversation, we will reflect on the rhythms that bind surf and soil, and the ways seasonal resilience emerges in both water and land.

We will gather under the sky for an intimate celebration of the arrival of Mad Agriculture Journal Issue 14, an edition that centers fecundity, friendship, and the creative work of tending both land and life.

The evening’s menu highlights the flavors and abundance of Carpinteria’s coastal orchards.

• Appetizers crafted by The Steward Hotel culinary team, featuring avocado and passion fruit from Rincon Farms
• Fresh passion fruit from Rincon Farms, cold-pressed for cocktails and mocktails
• Signature Haymakers cocktails and non-alcoholic options made with Tractor Beverage mixers
• The Mad Farmer Airstream with DIY drink stations and free Tractor Beverage samples
• Two drinks included with each ticket; cash bar available thereafter

Join us on the lawn for the debut screening of a new short film featuring the Bettles family, owners and farmers of Rincon Farms. A conversation will follow with:

• Liam Pickhardt, filmmaker
• Sean Bettles, farmer at Rincon Farms
• Tanner Starbard, Chief Finance Officer at Mad Agriculture
• Jonnah Perkins, Director of Media at Mad Agriculture

Together they will explore seasonal resilience, the creative and ecological practices shaping Rincon Farms, and the artistry of growing food in a changing climate.

This is a gathering of people who believe in the power of agriculture, ecology, and community resilience, and in the shared work of tending land, water, and culture along California’s coast.

Issue 14 includes a moving essay by avocado farmer Sean Bettles and Mad Agriculture CFO Tanner Starbard. Their writing reflects on friendship, fertility, creativity, and the balance required to steward land in the modern world. This event invites us into that story.

All guests will receive a copy of Mad Agriculture Journal Issue 14. Your ticket supports Mad Agriculture’s work to cultivate a more resilient, abundant, and life-giving food system.

Accomodations at The Steward Hotel
The Steward Hotel invites you to book your lodging for this event and extends their Good Neighhbor Discount. Guests are welcome to make reservations with by calling the hotel directly (805.683.6722) asking for Good Neighbor rate and or the through direct booking link using the code G11.

MAD AGRICULTURE is a 501(c)(3) nonprofit working from heart to head, poetry to science, financing to markets, and soil to shelf. We meet farmers wherever they are on their journey toward regenerative agriculture.

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