Ribbon Cutting for Qore Performance

You are invited to a ribbon cutting ceremony to celebrate Qore Performance.

If you would like to receive updates regarding this event, please register to attend.

ABOUT QORE PERFORMANCE:

Inspired by tried-and-true emergency responder protocols, our Co-Founder and CEO, Justin Li, initially thought to combine first aid science with athletic base layers while on duty as a sworn law enforcement officer in the California desert. With rugged terrain, a formidable adversary, heavy protective gear, and high altitude, Justin was looking to improve his odds in the field. Unwilling to add more weight to his kit, he realized that efficiently offloading heat to stay hydrated was the best way to boost his endurance, strength, focus, and recovery. After the mission, he realized that solving this problem could have implications beyond Constitutional law enforcement. Improving performance through hydration could help people who sweat—especially athletes seeking a competitive performance advantage, military personnel, and fellow law enforcement officers.

Armed with Otter Pops, a sewing machine he barely knew how to turn on, and his favorite compression shorts, he built the prototypes. After hacking together some crude samples, Justin teamed up with former Stanford Baseball player and problem-solving guru J.D. Willcox to form Qore Performance®. Taking a crash course in apparel design and American manufacturing, J.D. and Justin traveled the country to source and build out what would become TCCC Base Layers, culminating in a set of premium next-gen USA-made products that boosts hydration by 40%, giving athletes a distinct competitive advantage on the field.

Host or Publisher Knoxville Chamber Ribbon Cuttings