Resale is coming… Ready or not?

Fashion resale is no longer a niche. It’s one of the fastest-growing segments in the industry, while traditional fashion retail growth is slowing down.

In Europe and the Netherlands, platforms like Vinted have made second-hand mainstream. Vinted is now the largest fashion retail in France, even bigger than INDITEX. Chances are high that your brand’s products are already being resold today on a large scale, without you benefiting from it.

That means value, data and customer relationships are leaking out of your ecosystem.

More and more fashion brands are therefore asking the same question: "Shouldn’t resale be a strategic, brand-owned part of our business model?"

This event is about exactly that.

• Get a clear, no-nonsense view on why resale is becoming a strategic topic for fashion brands
• Learn how brands can organize their own resale, instead of losing it to third-party platforms
• See what resale could look like in practice for your brand, from concept to integration

No hype, no greenwashing. Just real insights and concrete examples.

This invite-only session is designed for a curated group of Dutch and European fashion brands and retailers that:
✔ Want to take control over the resale of their own products
✔ Are exploring resale, but want to keep it simple and scalable
✔ Care about customer lifetime value, loyalty and sustainability, without adding unnecessary complexity

We are bringing together brands and retailers who are actively exploring resale. Expect an open, high-level conversation with peers facing similar strategic questions.

•Jons Janssens, founder of Conway & Co, will share his perspective as a strategic e-commerce advisor, with a focus on how emerging technologies are reshaping fashion commerce.
• Pim Roggeveen, co-founder of preloved sneaker brand WEAR, will provide insights from an experienced reseller on consumer behaviour and demand
• A practical introduction to Fashion People’s resale software solution: How it works, how it integrates, and what it delivers
• Plenty of room for questions, conversation, networking and drinks

Resale is not “if”, but how and who controls it.

Know what’s Happening Next — before everyone else does.

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Host or Publisher The Fashion People