RA*W SHORT FORM CHALLENGE: Briefing Night

RA*W is challenging you to create an original short form video for one of the biggest water brands in the Netherlands: Bar-le-Duc, and that video will actually go live before King's Day.

You get a real assignment and have the chance to express your creative freedom, and if you win: your portfolio piece goes live on Bar-le-Duc's TikTok and Instagram.

This challenge is made for:

• 🎓 (International) Students (bachelor's or master's)
• 🚀 Recent graduates
• 💼 Professionals with 0 to 1 year of work experience

You can enter solo or as a team of up to 3 people.

April 8th: BRIEFING NIGHT (THIS EVENT)

Join us at Crocodile Agency on the Keizersgracht for the official briefing. You'll receive everything you need to get started. Sign up via this Eventbrite page — solo or as a team of max. 3 people.

📍 Crocodile Agency, Keizersgracht 209-sous, Amsterdam 🕖 19:00 – 21:30

April 15th: RESULT NIGHT

The selected Top 10 is presented to a six-person jury of creatives, Crocodile Agency team members, brand managers, and creators from Bar-Le-Duc. Together, they choose the winner.

📍 Crocodile Agency, Keizersgracht 209-sous, Amsterdam 🕖 19:00 – 21:30

April 24th: LIVE

The winning video goes live on Bar-le-Duc's social channels (TikTok & Instagram), just in time for King's Day on April 27th. 🎉

✅A real portfolio piece your video goes live on one of the biggest Dutch brands

✅ A look inside the agency world: from briefing to launch

✅ Feedback from a professional jury of creatives, brand managers & content creators from Crocodile and Bar-Le-Duc

✅ Network with industry professionals at both the Briefing Night and Result Night

Crocodile Agency is a new generation creative agency specialising in Generation Z & Alpha. They create campaigns, live events, and influencer collaborations for brands like Bol, Bar-le-Duc, Verkade, Unilever, and Bud. For the Short Form Challenge, they're opening their doors because they believe tomorrow's creatives deserve to experience the agency world up close.

Bar-le-Duc is one of the biggest spring water brands in the Netherlands. The brand has French roots but is entirely Dutch, growing fast and present at the moments that truly matter to people. King's Day is one of those moments.

RAW is a Dutch non-profit organisation that gets young people excited about the creative industry and gives them a fair chance to grow within it. RAW organises pitches, events, conversations, and challenges, all focused on connecting young talent with the industry.

For any questions, email us at: [email protected]

Know what’s Happening Next — before everyone else does.

Get App

Host or Publisher RA*W