Raise the Roar Bar Takeover Tour - The Canadian Brewhouse

Get ready to bring the energy all season long with the Detroit Lions Raise the Roar Canadian Bar Tour! Join fellow Lions fans across Canada for game-day excitement, giveaways, photo ops, interactive experiences, and plenty of opportunities to celebrate One Pride Worldwide.

The Detroit Lions Raise the Roar Canadain Bar Tour continues the 2026 season at The Canadian Brewhouse in London. Ontario.

What to Expect

• Live entertainment
• Ford Field-inspired food and beverage offerings
• Exclusive NFL Canada & Lions giveaways
• Premium sweepstakes opportunities

Activations include*:

• Detroit Lions Claw Machine
• Reaction Game
• Yard Games
• & More!

*Activations, giveaways, and experiences are subject to change.

Raise the Roar, For the Community

This fall, Detroit Lions fans in Canada can raise the roar to fight hunger. Donations will be taken at all events running through Canadian Thanksgiving and culminating on the Lions' Thanksgiving Day Classic to help fund food insecurity initiatives in London, Kitchener and Windsor. We proudly stand with local organizations who work tirelessly to provide food, hope and dignity to those in need. Because when we work together, we're all stronger both on and off the field.

For us, supporting the fight against hunger isn't just seasonal — it's a year-round commitment. When we raise the roar, we're reminded of the importance of coming together to uplift our neighbors and ensure that everyone has the food they need.

How to Participate:

Beginning September 13th, fans attending Raise the Roar events are encouraged to bring non-perishable food items to donate.

Every qualifying item donated earns one entry into a sweepstakes for a chance to win a premium Detroit Lions prize*.

*MAXIMUM OF THREE ENTRIES PER PERSON. WINNERS WILL BE CHOSEN AND CONTACTED WITHIN 72 HOURS POST EVENT.

Sweepstakes Prizing:

Windsor: September 13

Donate for a chance to win a Jared Goff autographed jersey.

London: October 11

Donate for a chance to win an Aidan Hutchinson autographed jersey.

Kitchener: November 15

Donate for a chance to win a Penei Sewell autographed jersey.

Windsor: November 26

Donate for a chance to win an Aidan Hutchinson autographed jersey.

Qualifying Donation Items:

1. Donate unopened, sealed food items only.
2. Choose non-perishable pantry items whenever possible.
3. Check best-before dates before donating.
4. Packaging must be undamaged, clearly labelled, and commercially prepared.
5. Most needed items include:

• Canned fruits and vegetables
• Canned meat and fish
• Dry beans and pasta
• Hot and cold cereal
• Pasta sauce
• Peanut butter
• Rice
• Other non-perishable food items