QCUX Pre-Conf Workshop: Unlocking UX Research Fundamentals

Step into the world of user experience research with our focused workshop on UX Research Fundamentals. This is a unique opportunity for aspiring and intermediate UX professionals to dive deep into the essentials of user research, exploring the methods and strategies that reveal what users really need and expect from digital products.

Join us at The Dubois Center at UNC Charlotte Center City in this interactive, two-hour workshop, dive into the essentials of user research, and gain the skills to uncover insights that drive impactful product decisions. This workshop combines foundational learning with hands-on activities to introduce you to the key strategies and methodologies in user research. You’ll practice designing research questions, selecting appropriate methods—all using a real-world case study for context.

• Learn by Doing: Understand the “why” behind user research, but more importantly, the “how.” This workshop includes practical exercises so you can immediately apply what you learn.
• Real-World Application: Work with a case study that simulates a real-world scenario, allowing you to apply research strategies in a realistic context directly.
• Build Your Toolkit: Walk away with tools, templates, and a sample research brief that you can use in your projects to guide user-centered decisions.
• Engage with Peers: Collaborate with other participants, discuss different perspectives, and refine your approach to user research.

Host or Publisher QCUXCONF