Program 5: Shorts Collection with 'Adidas Owns the Reality', 'Artificial'

IN IT FOR THE LONG HAUL - Kyle Hayes is a 24 year-old long haul truck driver from Barrie, Ontario. From a young age, Kyle learned the ins and outs of truck driving from his father, Peter. Unfortunately, just as Kyle was making his way into the truck driving industry, Peter passed away. Kyle now drives his late father's 2008 freightliner truck all across North America, delivering many loads and experiencing the world around him. (9m, 2023, Canada, Director: Gavin Stuart Taylor)

HOW MAY I HELP YOU? - Through a series of vignettes scripted from real phone conversations between call center workers and customers, How May I Help You? reimagines fleeting personal encounters between strangers. (15m, 2023, Director: Ella Harmon)

ARTIFICIAL - Alex, an information addict, works her life away in AR marketing. She must choose between competing against generative AI and her creative pursuits. Bumping into a tech free friend reminds her what she truly values. (21m, 2024, Director: Jeffrey Carrillo Proano)

ADIDAS OWNS THE REALITY - Prankster activists perform an elaborate hoax to improve conditions for garment workers in the Adidas supply chain. Staging a shocking runway show at Berlin Fashion Week, they use humor and mischief to make the world pay attention to labor and environmental abuses that the massive sportswear brand is trying to hide. (21m, 2024, Germany/Cambodia, Director: Keil Orion Troisi and Igor Vamos)

Host or Publisher Workers Unite Film Festival, Inc.