Preparing An Effective Capability Statement (Newport News)

Attendees will learn how to write an effective capability statement. Small businesses will learn the definition of a capability statement, the components and the necessity. The key components to writing an effective capabilities statement will be addressed and will consist of your core competencies, past performance, differentiators, company data and pertinent codes.

Here are some reasons why a Capability Statement is important:

• Demonstrates Expertise and Competence
• Establishes Credibility
• Supports Business Development and Marketing
• Enhances Networking and Relationship Building
• Supports Procurement Processes
• Differentiates from Competitors

A Capability Statement is important because it effectively communicates a company's strengths, expertise, and qualifications. It plays a vital role in establishing credibility, generating business opportunities, and supporting marketing and procurement efforts.

In this workshop, attendees will learn how to:

• Determine suitability for contracting
• Secure required registrations (SAM, WOSB/EDWOSB, 8(a), HUBzone, SDVOSB, CVE, etc.)
• Determine socio-economic eligibility
• Research procurement histories
• Apply specific marketing rules
• Develop a Marketing Plan
• Determine applicable NAICS (North American Industry Classification System) Code(s)
• Register for the System for Award Management (SAM)
• Determine eligibility for GSA (General Services Administration) Schedules
• Determine and solicit government customers/agencies
• Determine socio-economic contracting category(ies)
• Understand the Federal Acquisition Regulation (FAR)
• How to search solicitations at SAM.gov
• The elements of a Capability Statement & why it is necessary

About Ms. Cecelia Cotton:

Retired from Civil Service after 31 years, Ms. Cecelia Cotton served as a Contracting Specialist, Procurement Analyst, and OSDBU for the Army before joining the Virginia APEX Accelerator as a Procurement Counselor. She has an A.A. in Public Administration, B.A. in Human Resources Management, and a Graduate Degree in Religious Studies. She is Level III DAWIA certified contracting professional. Cecelia loves serving the needs of others, and lives by the motto: “Time is money to the small business person.”

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