PRCA Mobile Lunch Panel: AI and PR: The Future of Ethics and Innovation
Schedule
Thu Aug 28 2025 at 11:30 am to 01:00 pm
UTC-05:00Location
925 Dauphin Island Parkway, Mobile, AL 36605, Mobile, AL 36602 | Mobile, AL
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AI & PR: The Future of Ethics and InnovationAI is everywhere. It’s writing headlines, generating images, analyzing data—and raising big questions for communicators. Is it a helpful assistant or a PR minefield? A shortcut to better strategy or a risk to your brand’s voice?
In this timely session, “AI & PR: The Future of Ethics and Innovation,” we’ll explore how artificial intelligence is transforming the public relations landscape—and what that means for the future of our work.
You’ll walk away with a clear understanding of emerging AI tools, the ethical implications of using them, and how to apply this technology in a way that’s both effective and responsible.
Takeaways include:
How AI is already impacting PR and communication
Key ethical questions professionals need to consider
Tools worth exploring (and ones to avoid)
Ways to stay ahead of the curve, without losing your voice
Strategies for using AI to enhance creativity, not replace it
Whether you're just AI-curious or already experimenting, this session will help you lead with insight, not just instinct.
Thursday, August 28 | 11:30am - 1pm |
Bishop State Community College
925 Dauphin Island Parkway, Mobile, AL 36605, Mobile, AL 36602
Registration Link: https://lp.constantcontactpages.com/ev/reg/gnbqvtr/lp/922f40a9-8bbc-4fa0-ba00-f5f8b0953cb2
Meet Our Panelists & Moderator
Moderator - Ashley Flores
Director of Council Communications & Community Engagement, City of Mobile
Ashley Danielle Flores is a lifestyle mommy blogger, social media marketing and brand strategist, corporate trainer, and Christian speaker from Mobile, AL. She is an entrepreneur, youth mentor, yoga instructor, and crisis pregnancy center advocate.
Ashley holds a Bachelor’s in Communications from the University of South Alabama and a Master’s in Executive Leadership from Liberty University. She is the Founder and CEO of SquareUp Media Management and runs the popular platform ImAlwaysAshley.com. Ashley lives in Mobile with her two children.
Panelists
Sara Miles Agee
Vice President and Chief Creative Director, JJPR
With over 15 years of experience in creative campaign strategy, Sara has led impactful work across healthcare, education, technology, economic development, and tourism. She specializes in producing high-quality campaigns and managing large teams.
At JJPR, Sara oversees creative strategy for public sector and community-focused clients, connecting technical programs to people through storytelling and inclusive outreach.
Hunter Adams
Founder, AdamsIP, LLC
Mobile-based patent attorney and entrepreneur Hunter Adams helps startups, businesses, and academic institutions protect and commercialize inventions through patent prosecution and trademark counseling.
Hunter is a Phi Beta Kappa graduate of the University of Alabama and serves on multiple boards and advisory committees, including the University of South Alabama’s Technology Transfer Office.
Ashley Trice
Editor and Publisher, Lagniappe
Ashley co-founded Lagniappe and lagniappemobile.com in 2002, and co-publishes the Mardi Gras magazine Mobile Mask. An honors graduate of the University of South Alabama, she has earned multiple awards for reporting and commentary.
She produces Lagniappe’s readers choice awards, The Nappies, and lives in Midtown Mobile with her family and poodles.
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Where is it happening?
925 Dauphin Island Parkway, Mobile, AL 36605, Mobile, AL 36602, United StatesEvent Location & Nearby Stays:
