PM Sandbox: AI Workflows for Competitive Analysis & Product Briefs
About this Event
Topic:
PM Sandbox: AI Workflows for Competitive Analysis & Product Briefs
Speaker:
Jordan Nolff, VP of Growth and US Product, Productboard
Talk Description:
This inaugural PM Sandbox session, hosted at Productboard’s San Francisco HQ, dives into live product management workflows including a hands-on AI experience using Productboard’s Spark.
We will explore how to transition from "gut feel" to evidence-based strategy using AI. We know the pain of watching quick, superficial AI tool demos that only produce "slop" without showing real, high-quality output. That is why this event is entirely hands-on.
Attendees will be given access to Productboard’s Spark to follow along and use throughout the session for the hands-on lab exercises that will anchor your new skills with hands-on experience.
Beyond just learning the concepts, you will actively apply these AI workflows and, with the experts in the room, it is a unique opportunity to ask technical questions, dig into the mechanics of the tool, and discuss how these capabilities translate to your day-to-day PM work.
The session will cover two core skills: AI-Enabled Competitive Intelligence Workflows, and Scaling High-Quality Product Briefs (including what goes into a brief, what you use it for, and why you need it).
Expect a classroom-style environment where you can bring your laptops or tablets, and get hands on with AI tools designed for product managers. Join us for food, collaborative learning, and actionable upskilling!
About the Speaker:
Jordan Nolff is VP of Growth and US Product at Productboard, where he leads the company’s growth strategy, self-service business, and US product team. Before joining Productboard, Jordan spent seven years at SurveyMonkey in product, strategy, and corporate development roles, driving initiatives that accelerated topline revenue through product-led growth. He brings deep experience scaling SaaS products, building cross-functional teams, and aligning product strategy with measurable business impact. Connect with Jordan at https://www.linkedin.com/in/jordan-nolff-1699a029
About Our Sponsor
Productboard is the first agentic product system that enables continuous discovery over isolated trade-offs, helping teams maintain product-market fit in the new era of dissolving competitive moats. Productboard Spark helps product teams make better decisions by turning scattered feedback, usage data, and insights into clear discovery signals. Learn more and sign up for a free trial at productboard.com/spark.
Parking
St. Mary's Square Garage at 433 Kearny Street is the recommended parking garage since it stays open late and is only about a 5-minute walk.
Agenda
?: 06:00 PM
Doors open, snacks, & networking
?: 06:30 PM
Session starts
?: 08:00 PM
Networking & happy hour
Where is it happening?
Event Location & Nearby Stays:
USD 0.00
