Pitch to Pitch: An Exploration of Teamwork Beyond The Field

Pitch to Pitch: An Exploration of Teamwork Beyond The Field

Thought Process, in partnership with other sponsors, is hosting a panel discussion and cross-industry mixer centered around the execution of international sporting events and themed experiential branding activations. From FIFA26 to LA28 and beyond, as subject matter experts in our respective fields, we want to spark conversations now and cross pollinate solutions with stakeholders to get ahead of very real logistics and cultural challenges. Come join us at JAPAN HOUSE Los Angeles for an exciting evening of diverse perspetives, open dialogue, and authentic connections.

Info: Complimentary Prosecco will be served.

Info: Keith's drive for innovative content and respect for world-class product offerings that celebrate art and culture has led to a long-standing history also working with Walt Disney Entertainment and Disney Event and Entertainment Productions, producing entertainment and events around the world from land to sea.

Keith has led or worked directly with thirty-six different Opening and Closing Ceremonies delivery teams for thirty years as an Executive Producer, an Organizing Committee Vice President of Ceremonies & Games and as a consultant with Organizing Committees to build and outline their creative and operational strategies for successful delivery. Simply put, Keith knows successes and continues to deliver on them.

Info: Thought Process Co-Founder Tristan Valencia will moderate, Pitch To Pitch, a cross industry, cross discipline panel discussion designed to jumpstart conversations and challenge assumptions. Global sporting events don’t leave room for “figure it out later.” At Pitch to Pitch, we’re unpacking what it really takes to execute flawless brand activations and high stakes sports on the world stage. From creative technological design and structural engineering to supply chains and tariffs, we’ll dig into the strategic planning needed to deliver without compromise. Equally important, we’ll also explore how authentic cultural storytelling builds fan loyalty that lasts long after the final whistle. It’s not just about showing up big; it’s about showing up right.

Info: Panel will take questions from the audience.

Info: Complimentary sushi, sake, and soft drinks will be served.

Know what’s Happening Next — before everyone else does.

Get App

Host or Publisher Liz Sanchez Rasking