One Million Cups hosted by StartingBlock

What are the students on campus building? We'll hear from two student founder teams Wednesday morning:

CEO Mara Zwicker and cofounders Joshika Nachiappan and Trinity Krohn have built Substrata. Substrata is a geological intelligence platform that identifies high-performance land for the next generation of data centers. By analyzing subsurface thermal properties, we help operators locate sites where the earth naturally absorbs and dissipates heat more effectively than traditional industrial hubs. Our technology enables "Water-Zero" cooling and higher compute density by turning the ground into a strategic thermal asset.

CEO and founder Dev Ahluwalia will share about Mad Matcher. MadMatcher helps organizations turn duplicated or inconsistent records into a single, trustworthy view of key entities like patients, customers, products, and suppliers, so analytics and AI don’t start from broken data. It tackles a core data integration challenge by reliably linking records across systems without forcing teams to hand-code brittle matching rules or sacrifice accuracy as data scales. Built on 10+ years of University of Wisconsin–Madison research, MadMatcher delivers high-accuracy matching that keeps working as data grows from millions to billions of records.

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