No Genius Required: An Innovative Leader’s Playbook

What makes a leader innovative? How do they enable their organizations to innovate? The path to these successes can be straightforward and surefire. Through a disciplined approach, strengthen your own and your organization’s innovation muscles.

Microsoft’s Satya Nadella, Panera’s Ron Shaich, and Levi’s Chip Bergh are some of the 50 top innovators who shared their insights with Wunker, and he brings you their wisdom in a step-by-step approach to making giant leaps in innovation performance.

It starts with the individual – how can you become more consistently innovative? Then it extends to the organization – how can you create the right aspirations, mechanisms, and culture to make innovation happen over-and-over again?

The secrets of these innovators show the concrete moves you can make to create a short-term impact and a long-term change.

Steve Wunker led development of one of the world’s first smartphones, has built and sold several successful technology businesses, and advises companies worldwide on turbocharging growth and innovation. Steve is the Managing Director of New Markets Advisors, a leading boutique consulting firm focused on innovation. He advises companies worldwide on innovation strategies and capability building, with clients including Microsoft, the Mayo Clinic, Nike, and the World Bank. Prior to founding New Markets in 2009, Steve was a longtime colleague of Harvard’s Clayton Christensen – the thinker who originated concepts like disruptive innovation and Jobs to be Done. He writes frequently for outlets such as Forbes, Harvard Business Review, and The Financial Times.

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