New Brunswick Oktoberfest - POSTPONED - Rain Date TBD
Schedule
Sun Oct 12 2025 at 12:00 pm to 07:00 pm
UTC-04:00Location
2 Livingston Ave, New Brunswick, NJ 08901-1904, United States | New Brunswick, NJ
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New Brunswick's Annual Oktoberfest returns! A must-attend festival for locals and tourists alike, come enjoy this FREE event. Festive German attire is highly recommended!Oktoberfest is a fall celebration of music, food, and community held in New Brunswick's City Center. Enjoy a variety of local and traditional food, craft brews, and German beers.
Bring your friends and family to enjoy an afternoon of music, games, activities, and so much more! Plus, participate in our steinholding competitions as competitors hold a full one-liter beer stein out in front of their bodies with a straight arm, parallel to the ground, and the last person holding with good form is the winner!
Partygoers are encouraged to get into the Oktoberfest spirit by wearing their best dirndl or lederhosen. The fun continues with a music line-up that will keep you entertained all afternoon and feature a combination of music for a broad mix for all age groups, including Traditional German music!
We will be turning on the taps, along George Street, from 12 noon - 7:00 PM and raising our steins, toasting to cold brews with local establishments offering craft and seasonal beers for purchase.
No entry fee. Open to the public, rain or shine, food, and beverages are available for purchase. NO dogs are allowed in the Biergarten. Proper IDs required 21 +.
Stage Performances
MC - DJ Brian Bratwurst
1:00 PM The Wet Bandits
3:00 PM Stein Holding Competition
4:00 PM Who Brought The Dog
Beer Vendors
Destination Dogs - Hacker-Pschorr & Victory Brewing
Harvest Moon Brewery & Cafe - Oktoberfest &
MoonLight Kölschbier
Tavern on George - Leinenkugel's Oktoberfest
Food Vendors
Destination Dogs - Hot Dog on a Pretzel Bun or Bratwurst on a Pretzel Bun both include toppings bar (Beer Braised Sauerkraut & Onions, Yellow Mustard, Spicy Brown Mustard, Ketchup, Pickled Jalapenos, Raw Onions, and Green Relish), Side of Potato Salad, Side of German Cucumber Salad, or a Platter with choice of either Hot Dog or Sausage Sandwich with both sides.
Fritz's - Pork Schnitzel Sandwich, Portobello Schnitzel Sandwich, Cheesy Spätzle, Sea Salt Pretzel, Beer Cheese Sauce, German Chocolate Brownie & Bottled Water
Mozzarella Cucina Italiana & Pizzeria - Tacos (3) (Pastor, Asada, Quesabirria & Chicken), Corn Arepas, Bottled Water & Canned Soda
Vendors
Earth & Ivy
Puffin Store NJ
The Hyatt Regency New Brunswick
Tranquil Mind & Body Wellness
OceanFirst Bank N.A.
Activities
Selfies with the St. Pauli Girls
Steinholding Competition (heats)
Pumpkin Decorating (while supplies last)
Lawn Games
Selfie Station
Henna Artist
Stilt Walker
SPONSORSHIP OPPORTUNITIES
View here https://drive.google.com/file/d/1l-43VuiX_8KunS8-BkYlujw8pGWzQ6rP/view
**ROAD CLOSURE 9:30 AM - 8:00 PM**
The following roads will be closed during the event:
George Street between New Street and Bayard Street
Liberty Street
Livingston Avenue between George Street and New Street
MADE POSSIBLE BY: City of New Brunswick's Urban Enterprise Zone
SPONSORED IN PART BY: Central Jersey Convention & Visitors Bureau and the Middlesex County Regional Chamber of Commerce, Earth & Ivy, Glass Woods Tavern at The Hyatt Regency, Puffin Store NJ, Red Hawk Realty LLC, OceanFirst Bank N.A., and New Brunswick Parking Authority
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Where is it happening?
2 Livingston Ave, New Brunswick, NJ 08901-1904, United StatesEvent Location & Nearby Stays:
