NC State AMA's 7th Annual Regional Conference

Join us for Engage to Inspire which explores the transformative power of immersive, interactive, and experience-based marketing within the context of the metaverse. It emphasizes strategies that transcend traditional approaches, creating meaningful, memorable, and inspiring brand experiences for audiences. Students are challenged to think critically about engaging customers in innovative ways that foster lasting impressions and brand loyalty.

The conference will feature exciting speakers from notable companies at the forefront of immersive marketing and the metaverse, offering invaluable insights into how leading brands are leveraging cutting-edge technology and human-centered strategies. Attendees will have the opportunity to learn from industry leaders, participate in interactive sessions, engage in compeititons, and gain practical knowledge to prepare for the future of marketing in this rapidly evolving digital era.

Host or Publisher NCSU American Marketing Association