National Cheese Day Celebration: Summer Alp Fest

Name: National Cheese Day Celebration: Summer Alp Fest
Start: 2026-06-04T15:00:00-04:00
End: 2026-06-04T19:00:00-04:00
Location: 254 Bleecker St, New York, NY, United States, New York 10014

Schedule

Thu Jun 04 2026 at 03:00 pm to 07:00 pm

UTC-04:00

Location

254 Bleecker St, New York, NY, United States, New York 10014 | New York, NY

Join us for a National Cheese Day celebration of all things Swiss in NYC on June 4—and get the first taste of a small-batch Gruyère rarely available in the U.S.
Come celebrate all things Swiss and the launch of Rare Finds: Vorderfultigen Gruyère AOP Spezial.
- Taste Vorderfultigen Gruyère straight from the wheel
- Sample ice cream topped with shredded Gruyère
- Try monger-made bites and vote for your favorite
- Demos from Transmitter Brewing, Schaller & Weber, and Lavaux Wine Bar
- Watch the Gruyère Wheel Crack Contest (4 PM)
- Enjoy live Swiss Alp Horn performances
We can't wait to see you there! All the details: https://www.murrayscheese.com/national-cheese-day