Montreal Book Self-Publishing + Marketing - Question & Answer Session
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Learn online the vital steps needs to produce, market and distribute high quality and mass-marketable self-published books. Send a text mess
About this Event
60-Minute Expanded Event Outline
1. Introduction & Overview (5 Minutes)
2. The Three Paths: Self-Publishing vs. Trade vs. Hybrid (10 Minutes)
3. Manuscript Development (7 Minutes)
4. Copy Editing and Proofreading (7 Minutes)
5. Professional Typesetting, Layout, and Cover Design (8 Minutes)
6. Book Distribution & Platforms (8 Minutes)
7. The Marketing Process (7 Minutes)
8. Live Q&A Session (10 Minutes)
About this Event
60-Minute Expanded Event Outline
1. Introduction & Overview (5 Minutes)
- Welcome, introductions, and roadmap for the session.
- Setting expectations for modern publishing success in the Canadian and global markets.
2. The Three Paths: Self-Publishing vs. Trade vs. Hybrid (10 Minutes)
- Trade Publishing: Pros (advances, prestige, zero production cost) and cons (low royalties, slow timeline, loss of control) [Trade Publishing].
- Self-Publishing: Pros (high 40%–70% royalties, total creative freedom) and cons (upfront costs, 100% marketing load) [Self-Publishing].
- Hybrid Publishing: The professional middle ground—balancing vetted production quality with higher royalty splits (guided by standards like the Independent Book Publishers Association) versus pay-to-play risks [Hybrid Publishing].
3. Manuscript Development (7 Minutes)
- Structuring raw ideas, developmental self-editing, and maintaining a steady writing routine.
- Knowing when a manuscript is truly polished enough for professional review.
4. Copy Editing and Proofreading (7 Minutes)
- Copy editing: Polishing grammar, sentence flow, and structural consistency.
- Proofreading: The final clean-up phase to catch late typos and layout errors.
- Why professional editorial oversight protects reader trust and review scores.
5. Professional Typesetting, Layout, and Cover Design (8 Minutes)
- Typesetting and layout: Aligning interior margins, typography, and chapter headers with professional industry standards for both print and digital formats ([EPUB] / PDF).
- Book cover design: Crafting a genre-appropriate visual hook and managing technical file specs (bleed, spine calculations, and barcodes).
6. Book Distribution & Platforms (8 Minutes)
- Navigating global distribution aggregators and platforms like Amazon KDP and IngramSpark.
- Choosing between Print-on-Demand (POD), digital distribution, and direct retail strategies.
7. The Marketing Process (7 Minutes)
- Building an early author platform and utilizing ARC (Advanced Reader Copy) campaigns.
- Sustaining post-launch visibility, reader engagement, and long-term discoverability.
8. Live Q&A Session (10 Minutes)
- Open floor for attendees to troubleshoot specific publishing hurdles, budget constraints, or distribution questions.
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Where is it happening?
Montreal GoogleMeet, GoogleMeet, Montreal, Canada
Event Location & Nearby Stays:
Tickets
CAD 105.71 to CAD 383.83
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Host or PublisherRai
