Montana Brewers Conference 2025

The 2025 Montana Brewers Conference will feature exciting keynote addresses from industry leaders and experts in allied fields and a variety of educational breakout sessions for brewery professionals in a wide range of roles. Our industry trade show will provide opportunities to network with individuals from across the craft beer industry and deepen professional connections, while evenings will include fun and engaging socials. We look forward to seeing you in Missoula, because the most important ingredient is you.

Enjoy early bird prices on conference passes - now through July 31st!

For more information, visit www.montanabrewersconference.com.

Info: This address from Ashleigh Carter, head brewer and co-owner of Bierstadt Lagerhaus in Denver, provides a perspective on resiliency and burnout in the brewing industry. We will discuss and answer what does it all mean, who are we trying to impress, and most of all, how are we taking care of our own needs in the process.

Info: Events, big or small, can be a critical way for breweries and taprooms to bring in consumers, but deciding what type of events to host can be overwhelming and they can be intimidating to plan. For the first half we’ll talk about the benefits of hosting both big and small events, and the different types of events (trivia, book clubs, themed parties, beer releases, etc.). Ending with a discussion on what has worked, new ideas for younger crowds and how to implement different types of events.

Info: Submitting your beer to competitions is great and all (especially when you walk away with some hardware) - but the real magic happens after you get the feedback. This session is all about what to do with those judge notes - how to spot what's working, how to filter out the noise, and how to build a game plan to improve your beer. We'll talk about turning critiques into action, refining your recipes with intention, and using your feedback as a tool for growth instead of something you file away. If you're serious about leveling up your beer, this is where the work - and the fun - really begins.

Info: It’s no secret that for most breweries, the lion’s share of the profit comes from the taproom. But even so, many are operating far below their potential. In fact, our data reveals that some are generating anywhere between 2-5x the profit of their local competition! So how can the “everyday brewery” bridge the gap? In this session, we’ll uncover why this is and provide practical guidelines that any taproom can use to maximize profit and success.

Info: Most breweries face challenges when it comes to succeeding in distribution. From understanding how the numbers impact the business as a whole to managing distributor relationships, running a sales team, and coordinating logistics, distribution is no easy feat. In this rigged game, wins can happen, though they often feel fleeting. Some breweries distribute out of necessity, while others seek the validation of seeing their beer on store shelves. Whatever your motivation, there are a few essential concepts you must embrace to find success in distribution. In this session, we’ll share these key concepts along with benchmarks to help you unlock the path to distribution success.

Host or Publisher Montana Brewers Association