Monetizing Creativity: The Entrepreneur’s Blueprint

Have you ever wondered how to turn your creativity, ideas, or passion into a successful business?

Join us on April 19th for Monetizing Creativity: The Entrepreneur’s Blueprint, a powerful FREE workshop designed to equip aspiring entrepreneurs, creatives, and business leaders with real insight on building and sustaining a brand.

Hosted by Geornee Jefferies, Founder and Executive Director of Curvaceous Behavior, this event will bring together some of Charlotte’s most impactful entrepreneurs who have successfully transformed their vision into thriving businesses.

This workshop is about more than inspiration — it’s about strategy, experience, and real conversations about what it truly takes to build something meaningful.

Attendees will hear firsthand how these entrepreneurs navigated challenges, built their brands, and created opportunities within their industries.

Whether you’re an aspiring entrepreneur, creative professional, or someone looking to turn an idea into action, this event will provide valuable insight on how creativity can become a pathway to business and impact.

Featured Speakers

Chris Moxley – Co-Founder, 704 Shop

Chris Moxley is a Charlotte entrepreneur and community builder known for helping shape the city’s creative culture. As the co-founder of 704 Shop, he helped create one of the most recognized lifestyle brands celebrating Charlotte pride and identity. Through community-driven branding and authentic storytelling, Chris has shown how a local idea can grow into a powerful movement.

Camillya Masunda – Founder & Owner, Ebony Wine & Spirits | Ebony Experience Gallery | Cultural Giving Development Center

Camillya Masunda is a visionary entrepreneur and cultural curator making history in Charlotte’s business community. As the founder of Ebony Wine & Spirits, she created one of the region’s first Black-owned wine brands dedicated to celebrating culture and representation in the wine industry. She is also the founder of Ebony Experience Gallery, a creative and cultural hub that brings together art, literature, and community engagement. Through her work, Camillya continues to create spaces that uplift creatives, entrepreneurs, and cultural expression.

What You’ll Learn

During this workshop, speakers will share insights on:

• Turning creativity into a profitable business

• Building a strong brand identity

• Navigating the challenges of entrepreneurship

• The importance of community and collaboration

• Lessons learned from building successful ventures

Attendees will also have the opportunity to connect with other entrepreneurs, creatives, and leaders within the Charlotte community.

Who Should Attend

This event is perfect for:

• Entrepreneurs and aspiring founders

• Creatives and artists

• Small business owners

• Students and young professionals

• Anyone interested in building a brand or business

If you’ve been thinking about starting something of your own, this workshop will give you insight, motivation, and practical advice to help move your ideas forward.

Event Details

📅 Date: April 19

🎟 Cost: Free Admission

👥 Limited Capacity: Only 50 seats available

Once all seats are filled, the event will be sold out.

We encourage attendees to arrive ready to learn, engage, and connect with leaders who are actively shaping Charlotte’s entrepreneurial landscape.

Hosted By

Geornee Jefferies

Founder & Executive Director

Curvaceous Behavior

Curvaceous Behavior is a Charlotte-based nonprofit organization dedicated to empowering communities through mentorship, leadership development, and impactful programming.

Know what’s Happening Next — before everyone else does.

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