Mission Control: Digital Day - AI-Powered Marketing for the Modern Brand
About this Event
Master AI & Marketing Strategy in Wichita
The digital landscape isn't just changing; it’s being rebuilt. Join Digital Wichita (formerly Social Media Day) for a high-octane exploration of what’s working right now in AI-driven marketing, automation, and content strategy.
Choose Your Mission
1. Liftoff (Summit) | Thursday, June 18
- Focus: High-level strategy, networking, and the future of AI.
- Experience: Visionary keynotes, tactical breakouts, and WSU Tech’s NCAT campus innovation.
- Perfect for: Marketers, business owners, and leaders who need to see the "Big Picture."
2. Liftoff + AI Agent Workshop | Friday morning, June 19 @ Groover Labs
- Focus: Hands-on execution and "The Content Factory."
- Experience: An intensive, half-day masterclass with Dennis Yu (CEO of BlitzMetrics). You won't just learn; you’ll build your digital plumbing alongside a global authority.
- Perfect for: Those who want to stop "learning" and start "doing."
- Includes both the June 18th Summit and the June 19th Dennis Yu Workshop.
- Limited to 100 seats for the AI Agent Workshop. Grab the 'Liftoff +' ticket before it sells out!
Why Attend?
Most marketing events give you a "to-do" list. We give you a launchpad.
- Practical AI Application: Move beyond ChatGPT prompts. Learn how to integrate AI into your entire content and data workflow.
- Proven Strategies: No "fluff." We’re featuring real-world case studies from brands actually winning in the AI era.
- Wichita’s Best Networking: Connect with the city’s most forward-thinking digital professionals and entrepreneurs.
Logistics
- Location: WSU Tech’s NCAT Campus & Groover Labs
- Dates: June 18 (Full Day) & June 19 (Half-Day Workshop)
- Speakers: Dennis Yu + more to be announced!
Agenda
🕑: 08:00 AM - 08:30 AM
Registration & Networking
Host: Andy & Mandy
Info: Kick off your DIGITAL Day early! Grab a light breakfast and coffee, connect with familiar faces and new ones, and get checked in before the day takes off. We'll have a photo booth ready for your best shot, temporary tattoos for the bold, and a whole lot of energy to set the tone. The party starts here! You don't want to miss it!
🕑: 08:40 AM - 09:20 AM
Morning Keynote
Host: Luis Rodriguez
Info: From startup founder to enterprise leader and tech visionary, Luis Rodriguez brings two decades of experience building real-world solutions with AI, automation, and data analytics. As President of TEC Systems Group and a founding voice in Kansas' tech movement, Luis will kick off Wichita Digital Day with insights on how innovation, strategy, and deep technical expertise are transforming Kansas' economy and why the future belongs to those who can blend cutting-edge technology with practical leadership.
🕑: 09:20 AM - 09:55 AM
Marketing in the Age of Infinite Content/Sea of Sameness
Host: Angie Callen
Info: AI has made marketing faster and cheaper than ever, but it’s also created the ultimate problem: sameness. When everyone has access to the same tools, technology alone won’t differentiate you. Intentionality will. Angie Callen, executive coach, author of Scary Good, and rare combination of engineer and people-lover, will guide you through a modern framework for staying unmistakably human while leveraging AI. In this interactive session, you’ll discover your unique human differentiators, learn to strengthen your brand voice rather than dilute it, and walk away with a practical approach for building businesses that actually connect in an age of never-ending automation.
🕑: 09:55 AM - 10:15 AM
Networking Break
🕑: 10:15 AM - 10:50 AM
The Custom Assistant Revolution: How to Stop Using Generic AI and Build a Prop
Host: Mike Allton
Info: Mike Allton is a Revenue Architecture Specialist and AI Consultant who operates in the trenches of modern sales. He knows the real problem: teams have access to AI tools but are still buried in spreadsheets. Through The AI Hat, Mike helps organizations build governed, practical AI workflows where AI agents handle the research and admin, freeing humans to focus on relationships. In this session, Mike reveals how to move beyond generic AI prompts to building a Proprietary Brain for your business using the Revenue Architecture framework.
🕑: 10:50 AM - 11:25 AM
Discoverability: AEO/GEO/AO Make Your Content Visible
Host: Brian Piper
Info: Your customers may never visit your website, but they'll ask an AI agent to find the answer. Brian Piper helps brands prepare for this shift from SEO to AEO (Answer Engine Optimization). Learn how to build long-form, human-first content structured for machine retrieval, so your expertise shows up in the responses that matter. The future of marketing is about being findable by AI agents, not just search engines.
🕑: 11:25 AM - 12:00 PM
Build Your AI Marketing Team: Agents, Content, and the Local Content Factory.
Host: Dennis Yu
Info: Dennis Yu, co-founder of BlitzMetrics, shows marketers how to stop using AI like a smarter search engine and start building systems that actually save time. Through the Content Factory framework, a single interview becomes dozens of assets—articles, videos, posts, and knowledge signals that make businesses more "Googleable." In this hands-on workshop, learn how to train AI agents for useful output, set accuracy guardrails, and scale marketing without losing authenticity.
🕑: 12:00 PM - 01:20 PM
Lunch & Table Talks
Info: Lunch & Table Talks
Join us for lunch and connect with fellow marketers and business leaders. Interested in a specific topic? Look for the conversation you want to join; each table features a different discussion focus.
Prefer a more casual atmosphere? Enjoy lunch outside in the courtyard or relax in the lecture hall. Whether you're looking to network around a focused topic or simply recharge, there's a space for you.
🕑: 01:20 PM - 01:25 PM
Sponsor Shoutout
Host: Andy & Mandy
🕑: 01:25 PM - 02:00 PM
AI-Powered Image Creation: Create Professional Visuals in Minutes
Host: Jeff Sieh
Info: Jeff Sieh is a content creator, live streamer, and host of Social Media News Live who specializes in content repurposing and AI-powered visuals. He shows creators how to maximize content value by distributing strategically across platforms and using AI to generate custom images and craft compelling narratives.
In this session, Jeff shares his "Visual Improv" framework—three simple rules for creating unique, professional images in minutes using AI. Through live demonstrations and real-world examples, learn how to turn AI's limitations into creative opportunities and develop your distinctive visual style. Walk away with practical techniques to stand out in a crowded digital landscape.
🕑: 02:00 PM - 02:35 PM
The "Netflix" Strategy: How to Get Views that Convert into Clients - with YouT
Host: Scott Simson
Info: Scott Simson is CEO of Raffiti Media and co-founder of AI Marketing World. He helps businesses drive revenue and engagement through strategic YouTube content, with a proven track record of building channels that amass hundreds of thousands of subscribers.
In The Netflix Strategy, Scott reveals how to use a five-part documentary-style YouTube series to attract the right audience and convert viewers into clients. Learn his framework for taking audiences on a trust-building journey that clarifies their specific problem and positions your business as the solution. You'll walk away with a mapped-out process for your own business and tools to build it faster using custom GPTs.
🕑: 02:35 PM - 02:45 PM
Networking Break
🕑: 02:45 PM - 03:20 PM
From Posts to Pipeline: AI-Powered Personal Branding That Actually Drives Reve
Host: Mandy McEwen
Info: Most people are posting, getting likes, and getting zero pipeline. Mandy McEwen, Founder and CEO of Mod Girl Marketing and creator of Next Wave, will show you how to flip the script. In this session, you'll learn how to find the real problems your buyers care about, craft authentic content that attracts the right people, and leverage AI to sharpen and scale what works—all without sounding generic. After 15+ years helping B2B founders build revenue-driven online presence and as a Forbes-featured keynote speaker, Mandy knows what converts. Bring your offer in mind and leave with a modern GTM playbook.
🕑: 03:20 PM - 04:00 PM
HACKATHON!
🕑: 04:00 PM - 04:10 PM
Networking Break
🕑: 04:10 PM - 05:00 PM
Closing Keynote: Staying Human
Host: Michael King
Info: Michael King is an executive coach and leadership strategist who helps high-performing leaders break through stagnation and drive meaningful results. With over two decades of experience, he specializes in aligning mindset, vision, structure, and strategy to unlock momentum across organizations.
In this closing keynote, Michael challenges the gap between who leaders are and how they lead. He introduces a practical framework for leveraging authentic identity as a strategic advantage—moving faster, making clearer decisions, and building teams that actually perform. Discover how identity-driven leadership creates clarity, trust, and measurable results in a world where strategies and tools are commoditized.
Where is it happening?
Event Location & Nearby Stays:
USD 84.01 to USD 244.07
