Melbourne Marketing Forum 2025 | August

What is the Melbourne Marketing Forum?
Four times a year, Melbourne’s brightest marketers gather in the CBD to hear from the experts and connect with industry peers over some drinks and finger food. At each event, two new guest speakers from leading brands share their invaluable knowledge in short, sharp, info-packed presentations.

Who attends?
Business leaders and Marketing and Communication professionals.

Why we run this event?

The Melbourne Marketing Forum, previously known as the dm Forum, has ran since 2002 and has helped build a network of professionals in Melbourne's marketing community. Since its founding, this event has always donated money collected from ticket sales to a charity or social enterprise. Since 2022, we have supported Australian hospitality social enterprise STREAT with the money raised.

How is this possible? We have had the long and ongoing support from our two major sponsors: Monash Business School and Australian video production company ANGRYchair.

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For more information on the speakers, visit our website, follow us on LinkedIn or sign up to our Newsletter to stay in the loop!

This event's speakers:

🌟 Desley Lodwick 🌟

With a background spanning technology, entrepreneurship, and leadership development, Desley challenges conventional thinking, advocating for marketing approaches that align with how adults make sense of the world at different stages of development. Her work explores how shifting sense-making capacities influence consumer behavior, engagement strategies, and brand trust in an increasingly complex era.

An engaging speaker and thought leader, Desley on offers a unique perspective to marketing by integrating contextualism, wise leadership, and adult development theory, which helps businesses navigate dynamic markets with greater insight and adaptability.

🌟 Laura Craig 🌟

Laura is a seasoned marketing strategist and the founder of VIVO Marketing, boasting 16 years of extensive experience in the field. Her expertise spans across working with over 350 brands, ranging from top-tier corporates to SMEs. Laura's unique approach combines high-level marketing strategies with practical execution tactics, enhancing efficiency and optimising budgets. She has a robust background in psychology, which she skilfully integrates into her work to forge deep connections with audiences.

Professionally, Laura's journey includes significant roles in sales, category, and marketing at renowned companies such as Unilever, L'Oréal, and Carlton United Brewery. Since founding VIVO Marketing in 2016, she has guided over 350 SMEs in crafting impactful strategies and executing marketing tactics.

Laura is also an adept mentor and trainer, having facilitated numerous courses including the Lead Generation Maximiser and Business Momentum for Coaches. Her academic credentials include a double degree in Marketing and Psychology, complemented by various courses in business and marketing mastery.

‣ Please be aware that still or video capture of these events may be used as marketing material for future events.

‣ Ticket sales close 24 hours before the event, or when tickets sell out. Please note that tickets can not be purchased at the door.

‣ Refunds may be requested up to 4 days before the start of the event. The small Eventbrite processing fee included in our ticket prices are non-refundable.

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Info: Grab a drink and a bite – we're chit-chatting, mingling and networking!

Info: Th event is introduced by our MC, and our two speakers present for half an hour each, followed by a Q&A section attendees can engage in.

Host or Publisher Melbourne Marketing Forum