May Meeting: WTF is a Concept & Where Can I Get One? - with Shelby Mathews, Native Digital

Schedule

Wed, 17 May, 2023 at 05:30 pm

Location

efactory | Springfield, MO

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WTF is a Concept & Where Can I Get One?
A guide to solid strategic foundations for big creative ideas, covering different research methodologies, the core components of a good creative strategy brief, and how to pressure test your concepts.
Where? Cox Health Innovation Room @ E-Factory
May 17 @ 5:30
FREE for members & students
$10 at the door for general public

Shelby Mathews is Vice President of Creative at Native Digital. The brand and marketing firm was recently ranked by Adweek as the 4th fastest growing agency in the Midwest. Through that steady climb, Shelby continues to weave creative through brand strategy to performance marketing. She has struck that balance of storytelling and data for brands such as POLITICO, Aparium Hotel Group, Virgin Mobile, USAFacts, Black Girls Code and KSL Resorts.
https://nativedigital.com/staff/shelby-mathews/
https://nativedigital.com/
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Where is it happening?

efactory, 405 N Jefferson Ave,Springfield,MO,United States

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Springfield Creatives

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