MarketSMART Ranching

MarketSMART Ranching is a 2-day course to help simplify the economics of ranching.
Remove speculation from profitable decision making. Discover practical strategies and tools to take control of your profitability. Evaluate your current and future enterprises against market data and leverage your resources to work for your bottom line. This course helps you break down complex market information into actionable steps, so you can focus on what you do best — running your ranch. We’ll do this by:
- Sharing tools to evaluate each livestock enterprise to capture market opportunities better and assess viability through a market-driven lens.
- Teaching a simple per-head method to calculate return on gain, helping producers make buy, sell or keep decision with confidence.
- Calculate the intrinsic and market values of their breeding stock using real market data.
- Learn how to apply market analysis to identify high-value opportunities or potential threats in real-time market conditions.