Level Up: Social Media for Local Success

Social media doesn’t have to feel overwhelming; it can be one of your most powerful (and free) tools to bring new customers through the door. In this 90-minute workshop, you’ll learn practical strategies to grow your local business using social media, with a special focus on connecting with the Kent State University community right in your backyard.

What we’ll cover:

• Social Media Basics That Work — how to post consistently, what content gets attention, and how to keep your brand voice clear across platforms.
• Turning Engagement Into Customers — simple ways to turn likes, shares, and comments into customers.
• Leveraging Your Location Near Kent State — how to collaborate with students and young creators to keep your content fresh, authentic, and relevant.
• Micro-Influencers & UGC (User-Generated Content) — how to let your customers and local creators help tell your story in a way that feels natural and builds trust.

Host or Publisher Main Street Kent