LatinoEmprende - October 15, 2024

Be part of the Change!

Unlock the unparalleled power of the business owner CEO mindset and the binational/bicultural dynamics in the world of entrepreneurship for all El Paso business owners. This one-of-a-kind workshop celebrates the business owner’s CEO mindset with a rich cultural concept called ‘Fronterizo’ is what the El Paso business community shares as core members of a unique business landscape. El Paso’s Fronterizo’s unique bi-national and bi-cultural influence on the entrepreneur's business journey and mindset can amplify business success when fully aware of what it is and its potential.

In addition, this workshop will create awareness for El Paso business owners to embrace a new perspective with cultural community roots to turn uniqueness into a strategic advantage for thriving in the competitive business landscape. Participants will better understand a new business owner mindset and the influence the El Paso Fronterizo business culture can have as a unique advantage in the entrepreneurial landscape. Through interactive activities, discussions, and expert insights, participants will leave with a new CEO perspective, awareness of the power to harness the El Paso community's Fronterizo business culture, and practical strategies for business success.

Learning Workshop Objectives:

1. Develop self-awareness and strategic thinking skills essential for business owners by prioritizing planning, strategizing, and vision-setting over day-to-day operations,
   enabling effective direction-setting and problem-solving.
   2. Cultivate a leadership style centered on empowerment, trust, and support to foster a culture where team members are motivated to take the initiative, innovate, and be
   accountable, ensuring organizational success and sustainability.
   3. Recognize and leverage the unique strengths of the 'Fronterizo' business culture within the El Paso community, understanding its influence on community identity and business success, and mastering strategies to navigate and capitalize on its dynamics for enhanced entrepreneurial achievement.

Host or Publisher Workforce Solutions Borderplex