Jar Wars

JAR WARS IS A CAREFULLY CURATED ART EXHIBIT THAT HIGHLIGHTS THE ARTISTIC VALUE OF PACKAGING DESIGN.

OUR GOAL IS TO SHED LIGHT ON ART THAT OFTEN GOES UNNOTICED BY THE PUBLIC DUE TO ITS MASS-PRODUCED NATURE OR ITS PLACEMENT ON STORE SHELVES. HOWEVER, IF WE EXAMINE PIECES LIKE ANDY WARHOL'S REINTERPRETATION OF THE CAMPBELL'S SOUP CAN, WE SEE HOW FRAMING AND RECONTEXTUALIZING SUCH ARTWORK IN A GALLERY SETTING CAN COMPLETELY TRANSFORM OUR PERCEPTION OF COMMERCIAL DESIGN.

ADDITIONALLY, WE RECOGNIZE THAT OUR INDUSTRY IS NOT FULLY REGULATED ACROSS THE U.S., WHICH LIMITS OUR ABILITY TO COLLABORATE WITH NATIONAL BUSINESSES THAT COULD BENEFIT FROM BOTH OUR CONSUMER BASE AND OUR VISION. OUR AIM IS TO REMOVE THE STIGMA SURROUNDING CANNABIS-RELATED EVENTS, CREATING AN INCLUSIVE SPACE WHERE SPONSORS LIKE YOU CAN NOT ONLY SUPPORT AND BENEFIT FROM THE INITIATIVE BUT ALSO CONTRIBUTE TO MAKING IT AN EXCITING AND CULTURALLY RELEVANT EXPERIENCE FOR ATTENDEES.

Host or Publisher PotCo