Instagram for Business: What are you missing?

With over 55% of social media users in Australia on Instagram (Hootsuite 2021) and the platform remaining in the top 4 platforms of choice, using Instagram for Business is now a game changer.

But, Instagram users are slightly different to those of other platforms, and the content they like and want to engage with isn’t always the same as what it would be on other social media channels.

So how can you use Instagram for your business or brand effectively?

In this highly interactive Instagram training course we will cover:

• Building an engaged follower base
• Tips for dealing with declining organic reach with the algorithm
• Creating posts that trigger emotion and engagement
• Ideal times to post content
• How to review your Instagram Insights and put them to good use
• Tips for creating the best video content for Instagram, and how to leverage the Stories, Highlights, Instagram Live and Instagram TV features, as well as Reels including ‘video on a budget’ tips
• The power of hashtags and hashtag research tools
• Using filters and why you would
• Grid Planning
• Geo-tagging – what it is and why we do it
• Emoji slider polls, regular polls, and allowing your audience to ask you questions
• Shoppable tags
• Influencer Marketing – what to look out for, and how to get the most from engaging with them

KEY INDUSTRY PARTNERS

All of Social Media AOK training and events tickets are available at a discounted rate for Members of our key industry partners including TiCSA, AHASA, MBASA, BNISA, CCFSA, Business SA and Propel SA.

Contact your industry association for a discount code prior to booking.

CONDITIONS OF ENTRY

Do not enter if you are unwell, symptomatic for COVID19, have tested positive for COVID19 or have been exposed to someone who has tested positive for COVID19.

Please adhere to the social distancing and physical contact restrictions. Masks will be required when not seated.

You must follow any directions from the Venue regarding attendance at the venue.

Please provide your name, surname and mobile number (for us if contact tracing is required) or scan in with QR Code

You must adhere to all Government regulations applicable in your State or Territory.

Compliance with these conditions is mandatory. If you attend, you are taken to agree to comply and that you attend at your own risk. If you do not agree to these conditions, you should not attend.

The venue has implemented measures to reduce the spread of COVID19. However such measures are not a guarantee that an attendee won’t contract COVID19 from those in attendance.

Host or Publisher Social Media AOK